Purpose The purpose for this paper is to determine the various dimensions of employer brand in the IT sector of India and analyse their impact on the final intent of the candidates to join an organisation. A five-factor employer brand (EB) model and three-factor intent to join (ITJ) model have been tested for reliability and validity through confirmatory factor analysis (CFA). A structural model is empirically tested with EB as independent variable and ITJ as dependent variable through structured equation modelling. Design/methodology/approach The items for the independent variable EB are generated with the help of literature and semi-structured interviews with final-year student placement coordinators of B.Tech and MCA, studying in central, state and deemed universities of India. For ITJ, the variables are adopted from the literature and confirmed through CFA in the Indian context. Structured equation modelling has been used to analyse the relationship between EB and ITJ. Findings Five dimensions of EB were explored as growth and development opportunity, company’s reputation, acceptance and belongingness, work–life balance and ethics and CSR. ITJ was found to be composed of intent to pursue, employer’s attractiveness and employer’s reputation. EB has been found to be an effective contributor to ITJ. Research limitations/implications The current study has been conducted in the IT sector, and other sectors have not been included. The universities considered for the study were limited to central, state and deemed universities of India. Apart from intention to join, there are other attitudinal and behavioural aspects that have not been included in the current study. Originality/value This study gives empirical evidence on EB to be an important antecedent of ITJ from the perspective of prospective employees of a developing nation.

Product graphs have been gainfully used in literature to generate mathematical models of complex networks which inherit properties of real networks. Realizing the duplication phenomena imbibed in the definition of corona product of two graphs, we define Corona graphs. Given a small simple connected graph which we call seed graph, Corona graphs are defined by taking corona product of a seed graph iteratively. We show that the cumulative degree distribution of Corona graphs decay exponentially when the seed graph is regular and cumulative betweenness distribution follows power law when seed graph is a clique. We determine explicit formulae of eigenvalues, Laplacian eigenvalues and signless Laplacian eigenvalues of Corona graphs when the seed graph is regular. Computable expressions of eigenvalues and signless Laplacian eigenvalues of Corona graphs are also obtained when the seed graph is a star graph.

Abstract:We report an ew approach for the synthesis of heterohexa-and heterodecametalates via the use of nonaqueous,m icrowave-assisted reaction conditions.T he two novel molybdovanadates have been isolated and characterized in the solid and solution states using single-crystal X-ray diffraction, FT-IR, UV/Vis,m ultinuclear NMR spectroscopy, and ESI-MS.T he relative stabilities of the possible structural isomers were probed using dispersion-corrected DFT calculations for both polyoxometalate systems.Polyoxometalates (POMs) are molecular early-transitionmetal oxides that can be isolated through the condensation of simple oxyanions to yield oligomeric structures with somewhat predictable structural features and nuclearities.[1] Control of the synthetic conditions within well understood pH and concentration domains can be exploited to yield molecules suitable for further derivatization by incorporation of heteroatoms,o rganometallic complexes,o rg rafting of organic ligands to the surface of the molecular metal oxide.[2] Given this compositional and structural versatility,POMs have been utilized for catalytic, biological, and molecular electronic applications. [3][4][5][6][7][8][9][10][11] Historically the compositional diversification of POMs has been achieved via:reaction of stoichiometric mixtures of the desired constituents in pH controlled media;the addition of electrophiles to preformed plenary or lacunary POMs;o r the covalent functionalization of the POM surface by organic moieties. [12][13][14][15][16][17][18][19][20][21][22][23][24] Often the precise atomic ratios of early transition metals in the products can be controlled, however, occasionally the solution chemistry is sufficiently complex that separation and structural characterization of all products is not possible.[ 3À species". Furthermore,t he resulting arrangement of heteroatoms in POMs bearing oxo ligands of varying basicity and hence propensities for protonation has been utilized over many years.T his enables the direct functionalization of the molecular metal oxide surface by av ariety of alkoxo species resulting in inorganic-organic hybrids with ahost of applications. [27,28] Herein, we build upon our recent efforts towards the microwave-assisted synthesis of POMs [29,30] and report the characterization of two elusive molybdovanadates as their tetrabutylammonium salts (TBA )] (2;F igure 1). Each of the compounds has been characterized in the solid state by X-ray diffraction and FT-IR, and with solution measurements including 1 H-, 13 C-, and 51 V-NMR spectroscopy,E SI-MS and UV/Vis.Q uantumchemically optimized structural isomers,o btained with reliable and modern dispersion-corrected density [31] functional theory (DFT) approximations complement experimental observations and provide insight towards the future rationale preparation of POMs under non-aqueous conditions.Compound 1 was prepared by as imple one-pot microwave-assisted reaction whereby the tetrabutylammonium

: The possible beneficial properties of functional foods are due to their content in bioactive ingredients, with specific biological properties. A number of processed functional foods are available in the market – probiotic yogurt, calcium and ω-3 fatty acids enriched orange juice and milk. Simultaneously, new research studies confer potential health benefits of various conventional foods (salmon, berries, green tea, vegetables, fruits, nuts, cereals and breads etc) termed as “superfood” which is a marketing term and there is no established medical definition. Following suitable dietary patterns superfood reduces the risk of degerative diseases by promoting physical and emotional health. Scientific evidences suggests that superfood are dense source of antioxidants, minerals, vitamins and other nutrients. There is insufficient research on the exact explanation of term ‘superfood’and its health claims by different companies without any legislation. This buzz word making confusion among consumers, that how much and what quantity should make a food superfood, as no single food may be as nutritious to be stated as superfood. This article introduces further investigation on superfood which was categorized on the basis of their major constituents and potential health benefits. Further there is a need of more reviews, researches, clinical trials and human case studies to investigate or test superfood.

We have investigated the computation of (17)O NMR chemical shifts of a wide range of polyoxometalates using density functional theory. The effects of basis sets and exchange-correlation functionals are explored, and whereas pure DFT functionals generally predict the chemical shifts of terminal oxygen sites quite well, hybrid functionals are required for the prediction of accurate chemical shifts in conjunction with linear regression. By using PBE0/def2-tzvp//PBE0/cc-pvtz(H-Ar), lanl2dz(K-) we have computed the chemical shifts of 37 polyoxometalates, corresponding to 209 (17)O NMR signals. We also show that at this level of theory the protonation-induced pH dependence of the chemical shift of the triprotic hexaniobate Lindqvist anion, [HxNb6O19]((8-x)), can be reproduced, which suggests that hypotheses regarding loci of protonation can be confidently tested.