Exploring gendered cycling behaviours within a large-scale behavioural datasetAnalysing over 10 million journeys made by members of LondonÕs Cycle Hire Scheme, we find that female customersÕ usage characteristics are demonstrably different from those of male customers. Usage at weekends and within LondonÕs parks characterises womenÕs journeys, whereas for men, a commuting function is more clearly identified. Some of this variation is explained by geodemographic differences and by an atypical period of usage during the first 3 months after the schemeÕs launch. Controlling for each of these variables brings some convergence between men and women. However, many differences are preserved. Studying the spatio-temporal context under which journeys are made, we find that womenÕs journeys are highly spatially structured. Even when making utilitarian cycle trips, routes that involve large, multi-lane roads are comparatively rare, and instead female cyclists preferentially select areas of the city associated with slower traffic streets and with cycle routes slightly offset from major roads.

Abstract-Fundamental to the effective use of visualization as an analytic and descriptive tool is the assurance that presenting data visually provides the capability of making inferences from what we see. This paper explores two related approaches to quantifying the confidence we may have in making visual inferences from mapped geospatial data. We adapt Wickham et al.'s 'Visual Line-up' method as a direct analogy with Null Hypothesis Significance Testing (NHST) and propose a new approach for generating more credible spatial null hypotheses. Rather than using as a spatial null hypothesis the unrealistic assumption of complete spatial randomness, we propose spatially autocorrelated simulations as alternative nulls. We conduct a set of crowdsourced experiments (n = 361) to determine the just noticeable difference (JND) between pairs of choropleth maps of geographic units controlling for spatial autocorrelation (Moran's I statistic) and geometric configuration (variance in spatial unit area). Results indicate that people's abilities to perceive differences in spatial autocorrelation vary with baseline autocorrelation structure and the geometric configuration of geographic units. These results allow us, for the first time, to construct a visual equivalent of statistical power for geospatial data. Our JND results add to those provided in recent years by Klippel et al. (2011), Harrison et al. (2014 and Kay & Heer (2015) for correlation visualization. Importantly, they provide an empirical basis for an improved construction of visual line-ups for maps and the development of theory to inform geospatial tests of graphical inference.

This is the unspecified version of the paper.This version of the publication may differ from the final published version. Permanent repository link AbstractMining a large origin-destination dataset of journeys made through London's Cycle Hire Scheme (LCHS), we develop a technique for automatically classifying commuting behaviour that involves a spatial analysis of cyclists' journeys. We identify a subset of potential commuting cyclists, and for each individual define a plausible geographic area representing their workplace. All peak-time journeys terminating within the vicinity of this derived workplace in the morning, and originating from this derived workplace in the evening, we label commutes. Three techniques for creating these workplace areas are compared using visual analytics: a weighted mean-centres calculation, spatial k-means clustering and a kernel density-estimation method. Evaluating these techniques at the individual cyclist level, we find that commuters' peak-time journeys are more spatially diverse than might be expected, and that for a significant portion of commuters there appears to be more than one plausible spatial workplace area. Evaluating the three techniques visually, we select the density-estimation as our preferred method. Two distinct types of commuting activity are identified: those taken by LCHS customers living outside of London, who make highly regular commuting journeys at London's major rail hubs; and more varied commuting behaviours by those living very close to a bike-share docking station. We find evidence of many interpeak journeys around London's universities apparently being taken as part of cyclists' working day. Imbalances in the number of morning commutes to, and evening commutes from, derived workplaces are also found, which might relate to local availability of bikes. Significant decisions around our workplace analysis, and particularly these broader insights into commuting behaviours, are discovered through exploring this analysis visually. The visual analysis 1 approach described in the paper is effective in enabling a research team with varying levels of analysis experience to participate in this research. We suggest that such an approach is of relevance to many applied research contexts.

This is the accepted version of the paper.This version of the publication may differ from the final published version. Abstract-We reflect on a four-year engagement with transport authorities and others involving a large dataset describing the use of a public bicycle-sharing scheme. We describe the role visualization of these data played in fostering engagement with policy makers, transport operators, the transport research community, the museum and gallery sector and the general public. We identify each of these as 'channels' -evolving relationships between producers and consumers of visualization -where traditional roles of the visualization expert and domain expert are blurred. In each case, we identify the different design decisions that were required to support each of these channels and the role played by the visualization process. Using chauffeured interaction with a flexible visual analytics system we demonstrate how insight was gained by policy makers into gendered spatio-temporal cycle behaviors, how this led to further insight into workplace commuting activity, group cycling behavior and explanations for street navigation choice. We demonstrate how this supported, and was supported by, the seemingly unrelated development of narrative-driven visualization via TEDx, of the creation and the setting of an art installation and the curating of digital and physical artefacts. We assert that existing models of visualization design, of tool/technique development and of insight generation do not adequately capture the richness of parallel engagement via these multiple channels of communication. We argue that developing multiple channels in parallel opens up opportunities for visualization design and analysis by building trust and authority and supporting creativity. This rich, non-sequential approach to visualization design is likely to foster serendipity, deepen insight and increase impact. Permanent repository link

This is the accepted version of the paper.This version of the publication may differ from the final published version. Permanent repository link AbstractThe group-cycling behaviours of over 16,000 members of the London Cycle Hire Scheme (LCHS), a large public bikeshare system, are identified and analysed. Group journeys are defined as trips made by two or more cyclists together in space and time. Detailed insights into group-cycling behaviour are generated using specifically designed visualization software. We find that in many respects group-cycle journeys fit an expected pattern of discretionary activity: group journeys are more likely at weekends, late evenings and lunchtimes; they generally take place within more pleasant parts of the city; and between individuals apparently known to each other. A separate set of group activity is found, however, that coincides with commuting peaks and that appears to be imposed onto LCHS users by the scheme's design. Studying the characteristics of individuals making group journeys, we identify a group of less experienced LCHS cyclists that appear to make more spatially extensive journeys than they would do normally while cycling with others; and that female cyclists are more likely to make late evening journeys when cycling in groups. For 20% of group cyclists, the first journey ever made through the LCHS was a group journey; this is particularly surprising since just 9% of all group cyclists' journeys are group journeys. Moreover, we find that women are very significantly (p<0.001) overrepresented amongst these 'first time group cyclists'. Studying the bikeshare cyclists, or bikeshare 'friends', that individuals make 'first time group journeys' with, we find a significantly high incidence (p<0.001) of group journeys being made with friends of the opposite gender, and for a very large proportion (55%) of members these first ever journeys are made with a friend that shares the same postcode. A substantial insight, then, is that group cycling appears to be a means through which early LCHS usage is initiated.

We present and report on Design Exposition Discussion Documents (DExDs), a new means of fostering collaboration between visualization designers and domain experts in applied visualization research. DExDs are a collection of semi-interactive web-based documents used to promote design discourse: to communicate new visualization designs, and their underlying rationale, and to elicit feedback and new design ideas. Developed and applied during a four-year visual data analysis project in criminal intelligence, these documents enabled a series of visualization redesigns to be explored by crime analysts remotely-in a flexible and authentic way. The DExDs were found to engender a level of engagement that is qualitatively distinct from more traditional methods of feedback elicitation, supporting the kind of informed, iterative and design-led feedback that is core to applied visualization research. They also offered a solution to limited and intermittent contact between analyst and visualization researcher and began to address more intractable deficiencies, such as social desirability-bias, common to applied visualization projects. Crucially, DExDs conferred to domain experts greater agency over the design process-collaborators proposed design suggestions, justified with design knowledge, that directly influenced the re-redesigns. We provide context that allows the contributions to be transferred to a range of settings.

Many datasets have multiple perspectives – for example space, time and description – and often analysts are required to study these multiple perspectives concurrently. This concurrent analysis becomes difficult when data are grouped and split into small multiples for comparison. A design challenge is thus to provide representations that enable multiple perspectives, split into small multiples, to be viewed simultaneously in ways that neither clutter nor overload. We present a design framework that allows us to do this. We claim that multi‐perspective comparison across small multiples may be possible by superimposing perspectives on one another rather than juxtaposing those perspectives side‐by‐side. This approach defies conventional wisdom and likely results in visual and informational clutter. For this reason we propose designs at three levels of abstraction for each perspective. By flexibly varying the abstraction level, certain perspectives can be brought into, or out of, focus. We evaluate our framework through laboratory‐style user tests. We find that superimposing, rather than juxtaposing, perspective views has little effect on performance of a low‐level comparison task. We reflect on the user study and its design to further identify analysis situations for which our framework may be desirable. Although the user study findings were insufficiently discriminating, we believe our framework opens up a new design space for multi‐perspective visual analysis.

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