Whether on a first date or during a team briefing at work, people’s daily lives are inundated with social information, and in recent years, researchers have begun studying the neural mechanisms that support social-information processing. We argue that the focus of social neuroscience research to date has been skewed toward specialized processes at the expense of general processing mechanisms with a consequence that unrealistic expectations have been set for what specialized processes alone can achieve. We propose that for social neuroscience to develop into a more mature research program, it needs to embrace hybrid models that integrate specialized person representations with domain-general solutions, such as prioritization and selection, which operate across all classes of information (both social and nonsocial). To illustrate our central arguments, we first describe and then evaluate a hybrid model of information processing during social interactions that (a) generates novel and falsifiable predictions compared with existing models; (b) is predicated on a wealth of neurobiological evidence spanning many decades, methods, and species; (c) requires a superior standard of evidence to substantiate domain-specific mechanisms of social behavior; and (d) transforms expectations of what types of neural mechanisms may contribute to social-information processing in both typical and atypical populations.

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The human face cues a wealth of social information, but the neural mechanisms that underpin social attributions from faces are not well known. In the current fMRI experiment, we used repetition suppression to test the hypothesis that populations of neurons in face perception and theory-of-mind neural networks would show sensitivity to faces that cue distinct trait judgments. Although faces were accurately discriminated based on associated traits, our results showed no evidence that face or theory-of-mind networks showed repetition suppression for face traits. Thus, we do not provide evidence for population coding models of face perception that include sensitivity to high and low trait features. Due to aspects of the experimental design, which bolstered statistical power and sensitivity, we have reasonable confidence that we could detect effects of a moderate size, should they exist. The null findings reported here, therefore, add value to models of neural organisation in social perception by showing instances where effects are absent or small. To test the generalisability of our findings, future work should test different types of trait judgment and different types of facial stimuli, in order to further probe the neurobiological bases of impression formation based on facial appearance.

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