Research Objectives to find out how the relationship between the development of tourist destinations and environmental conservation in Samarinda Botanical Garden, the results of the study show that there is a very positive relationship and strong relationship between developments in terms of infrastructure, infrastructure carried out with environmental conservation for the progress tourism and for the preservation of the environment around the Samarinda Botanical Garden Nature Tourism destination, which shows a positive and strong number between the independent variables (X), namely development with the dependent variable (Y) environmental conservation. Then the relationship between development and environmental conservation is smaller which shows there is significance.
‘ Bandeng Duri Lunak ‘adalah produk makanan yang di hasilkan dengan memanfaatkan bagian dari hasil ikan yang di Muara Badak Kutai Kertanegara Kalimantan Timur. Kelompok usaha Bandeng Duri Lunak hasil ikan di daerah Kecamatan Muara Badak yang belum di olah secara maksimal , Bandeng memiliki gizi yang sangat besar. Di masa sekarang sangat diperlukan sebuah gagasan guna menciptakan sebuah produk yang mampu bersaing di masyarakat Adapun trik pemsaran yang dilakukan teknik promosi sudah saat ini belum maksimal dimana produknya Bandeng Duri Lunak yangbelum dikenal kalayak masyarakat yang ada di Kalimantan Timur. Maka dengan ini strategi promosi yang dilakukan dirubah dengan menggunakan E Commerce yaitu dengan mengunnakan media sosial serta desain kemsan yang mempunyai Daya Jual Adapun Hasil yang dicapai adalah mampu meningkatkan Brand dan Penjualan dengan menggunakan E – Commerce yaitu di antaranya dengan media sosial.
The development of increasingly sophisticated and rapid technology has made people's lifestyles to change, one of the most striking things is the tendency to do activities in cyberspace, such as purchasing tickets online. Online hotel ticket purchases can be made through the E-Commerce site on the hotel's official website or through third party websites. E-Commerce is known as an Online Travel Agent, with the existence of an Online Travel Agent, prospective guests have a very diverse choice of hotels according to their wants and needs. Prospective guests can directly book hotel rooms and change their bookings easily. The aim of the author is to examine changes in guest behavior, especially guests who previously directly booked a room directly to the hotel, switch to using an Online Travel Agent and find out what promotional strategies hotels should do to increase the number of room bookings through Online Travel Agents. Promotion strategy analysis using SWOT analysis such as SWOT Matrix, IFAS, EFAS, Cartesian Diagram, Internal and External Matrix. The results of the analysis of internal factors and external factors show that the Hyatt Regency Yogyakarta hotel has a strong market competitive position in competition with other five star hotels. This shows that the hotel must continue to make efforts to improve product quality, facilities and services as well as maximize product sales.
This study aims to determine whether the positioning variable has a partial and simultaneous influence on tourists' decision to visit the Samarinda Unmul Botanical Garden? Which is the most dominant influence on the decision of tourists visiting the Botanical Gardens Unmul Samarinda? This study uses a Multiple Regression analysis to analyze research results. Ha accepted that there is an influence between the experimental concept on tourists' decision to visit. Thi's evidenced by the value of tcount> t table (3.049> 1.661), the significance is less than 0.05 (0.003).
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