As an undergraduate, I had an internship at an agency writing recruitment advertisements. The ads ranged from the small want ads for salespeople or programmers to the full-page spreads in newspapers and magazines for directors and executives. I was no Don Draper from Madmen. I didn't particularly enjoy the job, but it taught me to know my audience. And I learned that I enjoyed pitching ads for some audiences more than others. Now, I am the Director of Library, Archives and Learning Services at the University of East London (UEL). The university is located in the Borough of Newham, one of the poorest in London with an ethnically diverse population that was one of the most adversely impacted by COVID19. The University has a 70% Black, Asian, and minority ethnic (BAME) student population and a staff population of almost 70% White. So, many students do not see themselves in the staff population. Most of the students are the first in their families to attend university. According to UEL internal data, the degree awarding gap (percentage difference between groups receiving a 1 st /2:1 or A/B grade) between BAME and White students was about 13% in 2019/20, down from 21% the previous year. However, the gap between Black and White students was just over 17%, down from roughly 25% the previous year.The university has undertaken a range of measures to close the degree awarding gap. It has created an Office of Institutional Equity (OIE), the first of its kind in the United Kingdom, to lead on delivery of an ambitious action plan to achieve the Race Equality Charter (REC). The REC is a framework created by AdvanceHE to aid institutions in identifying and challenging the barriers that block the progression of BAME students and staff (AdvanceHE, 2020). The UEL action plan includes staff training on inclusive teaching practices and anti-racism as well as reviews of such institutional policies and procedures as recruitment, performance management, and disciplinaries. The OIE also monitors the equality, diversity, and inclusion data for trends, sector benchmarking, and achievement of targets.Key to the success of narrowing the degree awarding gap is staff knowing their audience. We must see the whole student -their lived experiences, academic needs, caring responsibilities, work demands -so that we can provide the right level of support to lead to successful outcomes for the students. However, to truly support our students, we must be able to empathise with the challenges that they may face and be aware of and manage our own attitudes towards them. This is called emotional intelligence. As a leader, I must support my team in becoming emotionally intelligent and draw on their individual strengths to enable them to effectively support the students; thus, using my social intelligence. So, I must be an emotionally and socially intelligent leader to create the culture that enables my team to deliver spaces and services that give our students a sense of belonging and enable them to be academically successful. Ideally, the students will ...
Modern academic libraries tend to provide services beyond traditional lending, reference, and enquiry services. Many are converged with other professional or student-focused services such as IT, student services, academic support, or such learning resources as multimedia or print services-often colocated in space and management structure. At its optimum, this convergence can foster crossinstitution working and enable Library services visibility in institution strategy alongside other business continuity services (e.g., student records, Finance, HR). Conversely, the structure could bury Library services, relegating them to the 'always there, not a problem' box. The visibility of Library services within the converged structure, of course, is dependent on whether the Library leader has influence at the executive table. Through the prism of the McKinsey 7S framework, this article reflects on the convergence of Library, IT, Multimedia Services including classroom management, and Print Services at SOAS University of London and examines the process of bringing together staff with varying professional identities and grades to work as a cohesive team delivering front-line, customer-focused services. The article also reflects on how taking a multidisciplinary approach to providing institution support enabled the Customer Services and Operations (CSOps) team to influence institution strategy on space development for learning, teaching, and research support.
Modern academic libraries tend to provide services beyond traditional lending, reference, and enquiry services. Many are converged with other professional or student-focused services such as IT, student services, academic support, or such learning resources as multimedia or print services --often colocated in space and management structure. At its optimum, this convergence can foster crossinstitution working and enable Library services visibility in institution strategy alongside other business continuity services (e.g., student records, Finance, HR). Conversely, the structure could bury Library services, relegating them to the 'always there, not a problem' box. The visibility of Library services within the converged structure, of course, is dependent on whether the Library leader has influence at the executive table . Through the prism of the McKinsey 7S framework, this article reflects on the convergence of Library, IT, Multimedia Services including classroom management, and Print Services at SOAS University of London and examines the process of bringing together staff with varying professional identities and grades to work as a cohesive team delivering front-line, customer-focused services. The article also reflects on how taking a multidisciplinary approach to providing institution support enabled the Customer Services and Operations (CSOps) team to influence institution strategy on space development for learning, teaching, and research support.
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