Lack of pro-environmental behaviours from the millennials can be detrimental to current attempts to preserve the environment. However, these millennials do trust their opinion leaders who consist of social influencers. Thus, social influencers play an important role in projecting pro-environmental behaviours and persuading their followers in embracing proenvironmental behaviours. Pro-environmental behaviours can be elicited from the millennials from their opinion leaders. The paper employed a qualitative case study to investigate social influencers' narrative persuasion in eliciting pro-environmental behaviours from their followers. Two social influencers who were language educators participated in the study. These social influencers had more than 1000 followers on their social media accounts. Data were taken from online observation and semi-structured interviews. Data were analysed using thematic analysis. Peer debriefing was used to increase trustworthiness. The findings indicated that these social influencers used narrative transportation, identification and emotions to persuade their followers to exhibit pro-environmental behaviours. Each informant had the environmental issues that they championed and had a deep personal attachment with the issue. They were more concerned with engaging fellow citizens to be more responsible consumers and conserve the environment. They were aware of local and global environmental concerns.
Green project work for process writing amidst the pandemic: Planning, implementing, and reflectionsThe aims of this paper are to discuss the concepts underlying Project-based learning (PjBL) and its syntax and to explore the planning, implementation, and reflection of PjBL in the online teaching of writing a process paragraph on the topic of using Reduce, Reuse, and Recycle (3R) principles to save the environment. Thirty-one students joined the paragraph writing course. The learning process and the students’ products of their projects were collected and documented in the form of videos, Power Point presentation, and electronic writing portfolios. The paper discusses how PjBl promotes collaborative work, problem-solving, critical thinking and technology integration. It also illustrates the steps of the implementation of PjBL which include planning, implementing, and reflecting. The project products were the students’ compositions and the videos showing the process in how to do or to make something that reflect the 3R principles. The majority of the students’ compositions were in ‘very good’ criteria, and the students’ videos were published in YouTube. The implementation of PjBL in the online teaching of process writing on the environmental topic increases the students’ critical thinking and creativity in solving global problems.Proyek Hijau untuk menulis paragraf proses di tengah pandemi: Perencanaan, pelaksanaan, dan refleksiTujuan artikel ini adalah membahas konsep yang mendasari pembelajaran berbasis proyek (PjBL) dan sintaksnya, dan mengeksplorasi perencanaan, pelaksanaan, dan refleksi PjBL dalam pembelajaran online menulis paragraf proses dengan topik menggunakan prinsip-prinsip Reduce, Reuse, dan Recycle (3R) untuk menyelamatkan lingkungan. Ada 31 mahasiswa yang mengikuti kelas menulis paragraf. Semua proses belajar mahasiswa dan produk proyek mereka dikumpulkan dan didokumentasikan dalam bentuk video, presentasi Power Point, dan portofolio tulisan elektronik. Artikel ini membahas bagaimana PjBl mengedepankan kerja kolaboratif, pemecahan masalah, integrasi teknologi, dan berpikir kritis. Artikel ini juga mengilustrasikan langkah-langkah implementasi PjBL yang meliputi perencanaan, pelaksanaan, dan refleksi. Produk proyek adalah karya mahasiswa dan video yang menunjukkan proses bagaimana melakukan atau membuat sesuatu yang mencerminkan prinsip 3R. Sebagian besar tulisan mahasiswa termasuk dalam kriteria 'sangat baik', dan video mahasiswa telah dipublikasikan di YouTube. Penerapan PjBL dalam menulis paragraph proses bertema lingkungan meningkatkan daya pikir kritis dan kreativitas siswa dalam memecahkan masalah ekologi global.
Opinion leaders or social influencers possess the conviction of their followers in making personal and professional decisions. Their posts or sharing on social media may strongly influence their followers’ decision to practise some environmental actions in their daily lives. They are often labelled as the current thought leaders among the Millennials. Considering the critical environmental issues faced, many social influencers play important roles to show their willingness to change human destructive behaviours and conserve the environment for the future. Realising their influence on their followers, these environmental influencers relentlessly encourage their followers to support their missions. Thus, the study attempted to profile successful environmental leaders among social influencers from the views of their followers. The study was a qualitative multiple case study on five informants. The informants volunteered to participate and were from 100 university students. They were interviewed in a written semi-structured interview and researchers could reach them if clarification was needed. Data were analysed using thematic analysis. Peer debriefing was used to increase trustworthiness. The findings revealed that effective environmental leaders possessed these criteria: a) credibility; b) generosity; c) responsible creators; d) influential figures; e) trust builders. The informants believed that these social influencers are as real as offline leaders even though they only knew these social influencers in online contexts. The ability of environmental social influencers to reach and convince multiple audiences to participate and support various environmental initiatives via social media platforms made them powerful thought leaders.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
hi@scite.ai
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.