This chapter is an attempt to explore the role of the university ecosystem and entrepreneurial self-efficacy in shaping entrepreneurial intention of students of higher education institutions in India. The study is empirical in nature and is based on a survey conducted among the students of a private university in India. The causal research design approach was used to explore the causal relationship among dependent and independent variable. Data was collected through a structured questionnaire, and correlation and regression analysis were performed to explore the nature of relationship among the independent and dependent variables. The major finding of this study is that both the independent variables (university entrepreneurial ecosystem and entrepreneurial self-efficacy) have been found to significantly affect the dependent variable (entrepreneurial intention). Further, entrepreneurial self-efficacy has been to be a more influencing factor than the university entrepreneurial ecosystem.
Today, sustainable packaging has become an important way towards achieving the sustainable development by protecting the environment. This paper is an attempt to investigate the factors which affect the intention of Indian consumers towards green packaging, a packaging which is not harmful to the environment. This study considers three factors/ variables namely environmental concern, attitude towards green packaging and willingness to pay as independent variables and purchase intention of consumers towards green packaged products as dependent variable. The data have been collected from 111 respondents and have been analysed by using SPSS software. The correlation and regression analysis were performed to reach the conclusion that which factor affects how much towards consumers’ purchase intention of green packaged products. Findings of this study demonstrated that all the three variables (environmental concern, attitude towards green packaged products and willingness to pay) have a positive effect on the dependent variable (consumers’ intention towards green packaged products).
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