Tujuan penelitian ini adalah untuk mengetahui pengaruh tagline “gratis ongkir” terhadap keputusan berbelanja online, untuk mengetahui pengaruh metode pembayaran shopeepay terhadap keputusan berbelanja online serta pengaruh tagline “gratis ongkir” dan metode pembayaran shopeepay shopee terhadap keputusan berbelanja online dikalangan mahasiswa UINSU. Penelitian ini merupakan penelitian lapangan, hal ini disebabkan karena dalam memperoleh data dari hasil pengamatan langsung kepada mahasiswa ekonomi islam uin sumatera utara dengan menggunakan kuesioner dengan pendekatan kuantitatif dan kemudian data tersebut diolah menggunakan aplikasi SPSS versi 26. Berdasarkan hasil penelitian hipotesis menunjukkan bahwa (1)Tagline “gratis ongkir” (X1) berpengaruh positif dan signifikan terhadap Keputusan (Y)berbelanja online. (2)Metode pembayaran “shopeepay”(X2) berpengaruh positif dan signifikan terhadap variable keputusan (Y)berbelanja online. (3)Tagline “gratis ongkir”(X1) dan metode pembayaran “shopeepay”(X2) berpengaruh positif dan signifikan terhadap keputusan(Y) berbelanja online di kalangan mahasiswa UINSU. Kata Kunci : Tagline, Metode Pembayaran, Keputusan
Every country has an ideology that forms the umbrella of values and basic rules of life for its citizens. Indonesia has Pancasila, which draws from the deep and wise roots of its civilization, giving birth to the five foundations of national and state life. This has been determined to be final and binding in legislation. However, some citizens and groups think that Indonesia is a thoghut country. These groups wish Indonesia to become an Islamic state that applies sharia laws. Even today, such voices are still strong, especially after the large meeting of Prabowo-Sandi supporters in 2012. This research aimed to explain the commentary compiled by the archipelago Mufassir in response to the basic themes of the state. Pancasila was born from the womb of the archipelago, and the responses of the commentators come from the womb of the archipelago as well. Qualitative methods were used in a literature search. The interpretation referred to was the Tafsir Qur’an Karim by Mahmud Yunus, Tafsir Rahmat by Oemar Bakry, Tafsir Al-Ibriz by Bisri Musthofa and Tafsir Al-Misbah by Quraish Sihab. Pancasila, which has been embedded for hundreds of years in the earth, is in line with the values of the Qur’an. Contrasting Pancasila and religion is a discourse that is not a solution and should not be continued. More substantive discourses are presented in an effort to improve welfare in the community, uphold justice, and even make Indonesia a new super power that can truly reconcile various conflicts on earth. Keywords: Pancasila, Al-Qur’an, substantive religion
This study aims to determine, describe, and analyze the role of Village Owned Enterprises (BUMDes) in supporting village economic independence, as well as to determine the obstacles and success of BUMDes. The improvement of the rural economy is carried out by the village government through various programs with the aim of community welfare. BUMDes management is fully implemented by village communities who take on roles, namely from the village, by the village, and for the village. In analyzing research data using qualitative descriptive methods, only describe the results of interview questions in the field. The results of the study indicate that BUMDes which has formed an entrepreneurial business entity in the form of a tofu factory has an important role in supporting village economic independence because the village economy is able to become the main center for improving village development progress. Some of the obstacles that occur in BUMDes due to the lack of human resources and the large rental costs can now be overcome by the increasingly significant profits of BUMDes.
Wisata kuliner termasuk pada pariwisata global. Riset ini memiliki tujuan guna mengetahui keadaan wisata kuliner di desa Bagan Percut Kecamatan Percut Sei Tuan, mengetahui kondisi pendapatan masyarakat desa Bagan Percut Kecamatan Percut Sei Tuan dan <em>ketiga </em>mengenai peran keberadaan wisata kuliner dalam meningkatkan pendapatan masyarakat<em>. </em>Studi berlangsung di Desa Percut Kecamatan Percut Sei Tuan Kabupaten Deli Serdang. Studi memakai pendekatan kualitatif deskriptif serta penghimpunan datnya memakai teknik observasi, teknik wawancara serta teknik dokumentasi. Temuan riset ini dikonklusikan bahwasanya gambaran kondisi wisata kuliner selaras terhadap standarisasi destinasi wisata, yang memenuhi “<em>something to see</em>” yakni objek serta daya tarik khusus yang mampu ditinjau, misalnya keindahan alam. “<em>something to do</em>” merujuk pada terdapatnya fasilitas pendukung yang ditujukan untuk wisatawan melaksanakan sejumlah kegiatan. “<em>something to buy</em>” merujuk pada terdapatnya fasilitas untuk berbelanja misalnya makan di restoran serta melakukan pembelian atas hasil tangkapan laut di tempat pelelangan ikan. Berikutnya,<em> </em>ada pembeda di taraf penghasilan, sebelum terdapatnya wisata kuliner Bagan Percut mayoritas penduduk memiliki penghasilan yang tak menentu dan kondisi berubah setelah hadirnya wisata kuliner. Terakhir merujuk pada objek wisata kuliner Desa Percut Kecamatan Percut Sei Tuan telah memberikan kontribusi yang besar terhadap pendapatan masyarakat sebab telah menyerap kebutuhan atas tenaga kerja, memberikan keuntungan serta sebagai pihak yang menyediakan peluang bekerja lapangan sekaligus peluang usaha penduduk lokal yang berimplikasi pada meningkatnya penghasilan yang dapat dipergunakan bagi pemenuhan kebutuhan harian
Loyalty is a customer's attachment to a product or service, measured by repeat purchases. Customer loyalty has an important role in the company. Maintaining them means improving financial performance and maintaining the viability of a company. This is the main reason for a company to attract and retain customers. The purpose of this study was to determine the agent's strategy in forming customer trust and loyalty towards repurchase intentions. To clarifyy thesee problems in depth and comprehensively, the researchers used qualitativee researchh withh data colllection methods inn thee formm of interviews andd observations. Basedd onn thee resultss of the studyy indicate thatt thee strategy to maintain customer loyalty at PT Sun Life Financial Unit Syariah Medan Branch can be said to be in accordance with the strategy in general. But in reality there are several strategies that fail to maintain customer loyalty.
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