This research aims to know the perception and the expectation of tourists toward the accommodation services in Penglipuran Rural Tourism. In the development of rural tourism as an alternative tourism development approach, tourists who are expected to come not only to enjoy the natural beauty and the culture of the community. But also to stay more than a day so that can be directly involved with the culture of the local community, in accordance to the concept of rural tourism. Therefore, accommodation services play such an important role to provide a pleasant stay for the tourists through the facilities dan their services, likewise in Penglipuran Rural Tourism. To discover it, necessary data from several tourists who stayed in accommodation of Penglipuran Rural Tourism used as samples. Analyzed using descriptive qualitative analysis technique where Likert Scale Analysis is needed to determine the perception of the tourists toward the accommodation in Penglipuran Rural Tourism,Importance-Performance Analysis used to determine the expectation of the tourists, and 7Ps of marketing mix used as the indicators. As the result, the perception and the expectation of the tourists toward the accommodation services in Penglipuran Rural Tourism, both of guesthouse and homestay have the average scores as perception (4,16) and expectation (4,16) from 22 indicators of services, it shows that the performance generally in accordance with the tourists’ expectation. Based on the priority level, all indicators have the same level of satisfaction (100%), it means all indicators have the same priority either on guesthouse accommodation services or homestay accommodation services. The suggestion that can be given from this research to the administrator of Penglipuran Rural Tourism is to maintain and improve the service that they deliver to the tourists in order to provide a pleasant stay for them when they are in Penglipuran Rural Tourism.
During the Covid-19 pandemic in early 2020, many villas in the Seminyak Traditional Village experienceda decrease in the number of guest visits. The new adaptation of service management in the new normal era in villaaccommodation needs to be considered so that tourists are not afraid to carry out activities during their stay. Thisstudy aims to determine the management of villa accommodation services and to determine the tourists'perceptions of the quality of villa accommodation services in the Seminyak Traditional Village in the new normalera. The analysis in this study was carried out using a qualitative descriptive method and a Likert scale. Where thisresearch adopts the concept of Management functions of POAC (Planning, Organizing, Actuating, Controlling) whichare very well applied to realize good service in the new normal era. The management of villa accommodationservices in the Seminyak Traditional Village in the new normal era in terms of service planning is carried out bypreparing health protocols on the physical appearance of the villa and the physical appearance of the villaemployees. The organization of the number of employees working is adjusted to the number of guest visits stayingat the villa. The managerial directs staff to follow the procedure for starting work by using hand sanitizers andchecking temperature. Direct supervision is carried out if the manager sees someone who does not comply with thehealth protocol, he will give a warning to the staff to continue to comply with the health protocol.Keywords: Management; Service; Villas; New Normal Era.
Abstract The tourism industry is experiencing rapid development in Indonesia today. This is evident from the increasing number of tourism businesses established in almost all regions in Indonesia. This collection of tourism businesses is interrelated with each other in providing the needs of tourists to feel comfortable to live in that place. Tourism businesses include tourist attractions, tourism areas, tourism transportation services, travel services, food and beverage services, accommodation, organizing entertainment and recreational activities, SPA, etc. SPA has become one of the fastest growing tourism businesses today, because SPA is included in health tourism activities. Star hotels contribute to improving the operation of SPA tourism businesses through the provision of this business in business administration services at hotels. The ethics services of female SPA workers in star-rated hotels in the Traditional Village of Seminyak must be applied in the operational work of the hotel. With the existence of good service ethics, tourists who enjoy this service will feel satisfied so that it will not close the possibility of having a positive impact on other business sectors in the hotel. This research uses descriptive method, which is a method used to obtain an overview of the research objectives. To analyze tourists responses/perceptions of the ethics of female workers' services SPA used a Likert Scale, by distributing questionnaires to tourists who were made respondents. The results of the research model on the application of the ethics of female SPA service workers to star hotels in Seminyak Traditional Village consists of 3 stages, the first stage is the ethics of guest service before treatment in terms of tangible or physical aspects and reliability or reliability. The second stage is the ethics of guest service during treatment in terms of assurance or assurance and empathy or attention. The third stage is responsiveness or responsiveness. Keywords: Ethics, Services, Women Workers, SPA
Abstract In line with the increasing interest of students of SMKN majoring in tourism who continue to higher education, this study aims to determine the factors that influence SMKN students majoring in Tourism in Denpasar City in choosing universities and to find out the most dominant factors in influencing SMKN students majoring in Tourism in the City. Denpasar in choosing higher education institutions. This study used 100 respondents with accidental sampling technique. The data will be analyzed using quantitative descriptive analysis and using factor analysis. Based on the results of calculations using factor analysis, there are 21 variables which are grouped into 5 factors, namely the motivation factor plus the flexible lecture time factor and employees, the college physical evidence factor plus the people factor and the good image variable, the price factor and good accreditation. , reference group factors plus personal factors, and the latest curriculum variables. Of the five factors, the motivation factor plus the flexible lecture time factor and employees are the most dominant factors. Higher education institutions need to carry out promotional activities to SMK so that Vocational School students know the profile of the Higher Education, which will later become a reference for SMK students in choosing Higher Education Keywords: Factor analysis, Selection of Higher Education, Vocational School Students majoring in Tourism
Abstract As a result of Covid-19, many countries have closed international airports, this of course has a huge impact on the tourism sector in Bali. Since April 2020, nearly 96 percent of hotels in Bali have closed and laid off their workers. The status of these workers was laid off (taking unpaid leave). Tourism workers who lost their jobs did not just give up, they do everything to make money. Many of the laid-off tourism workers have switched professions to become new seller who use their cars and selling on the side of the main road in Denpasar City. This study aims 1) to find supporting factors in opening a business for laid-off tourism workers during the Covid – 19 pandemic, 2) to find out the most dominant factor which is a supporting factor in opening a business for laid-off tourism workers during the Covid-19 pandemic. Research location in Denpasar City. This study used 100 respondents with accidental sampling technique. The data will be analyzed using quantitative descriptive analysis and factor analysis. Based on the results of calculations using factor analysis, there are 12 variables grouped into 3 factors, namely business relations and business management factors, internal and external factors, and self-motivation factors which are supporting factors in opening a business for laid-off tourism workers during the Covid-19 pandemic. Of the three factors, business relations and business management are the most dominant. Conclusions from this research need to be hold entrepreneurship training activities for laid-off tourism workers so that they have entrepreneurial skills that are very useful for develop their business. Keywords : supporting, factors, business, laid-off, tourism, workers.
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