Abstract. Expectations for design and evaluation approaches are set by the development practices within which they are used. Worth-Centred Development (WCD) seeks to both shape and fit such practices. We report a study that combined two WCD approaches. Sentence completion gathered credible quantitative data on user values, which were used to identify relevant values and aversions of two player groups for an on-line gambling site. These values provided human value elements for a complementary WCD approach of worth mapping. Initial worth maps were extended in three workshops, which focused on outcomes and user experiences that could be better addressed in the current product and associated marketing materials. We describe how worth maps were prepared for, and presented in, workshops, and how product owners and associated business roles evaluated the combination of WCD approaches. Based on our experiences, we offer practical advice on this combinination.
In this article, we argue that more 'fit-to-user' products can be designed by understanding the underlying influential factors of user experience. Those factors go beyond the functional needs of the user, and thus, more 'fit-to-user' products can be designed. This is especially important as technology becomes more and more ubiquitous and its usage is only task-and work-related. Usability-related goals of design for devices to be used in leisure and fun activities are not enough to evoke positive emotions and satisfaction. The relevant literature is reviewed to gather an understanding of the notion of the user's impractical needs and aspirations, such as social, hedonistic, and emotional values and the meanings users attach to a product in a certain context. In addition, existing methods with similar aims are reviewed. This article reports a case study of the development of a tool to elicit user values and meanings. The tool is based on a projective psychological technique and it is recommended for use at the beginning of the design process to gather user data. Empirical experience of the usage of the tool is reported with implications for the design process.
Projective techniques are used in psychology and consumer research to provide information about individuals' motivations, thoughts, and feelings. This paper reviews the use of projective techniques in marketing research and user experience research and discusses their potential role in understanding users, their needs and values, and evaluating user experience in practical product development contexts. A projective technique called sentence completion is evaluated through three case studies. Sentence completion produces qualitative data about users' views in a structured form. The results are less time-consuming to analyze than interview results. Compared to quantitative methods such as AttrakDiff, the results are more time consuming to analyze, but more information is retrieved on negative feelings. The results show that sentence completion is useful in understanding users' perceptions and that the technique can be used to complement other methods. Sentence completion can also be used online to reach wider user groups.
No abstract
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
hi@scite.ai
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.