Latin American telenovelas are often considered an interesting case in international communication theory and research, illustrating the potential of Third World cultural industries for resistance, alternatives and even contra-flow. In this article we first shed some light on the main theoretical frameworks and empirical arguments in the international telenovela debate. In the second part we focus on the contra-flow argument in relation to the worldwide exports of telenovelas. In the case study we concentrate on the telenovela flow to Europe. Both theory and case study stress the weakness of the contra-flow argument.
This article presents an analysis of Turkish film screenings in Belgium as a case study of diasporic media practices in Europe. Turkish blockbusters have only recently become part of the programs of Belgian mainstream film theaters. This study provides insight into both historical and recent dynamics that characterize this new film and audience segment in film exhibition. After analyzing transnational patterns of distribution, selection and promotion (in Belgium and in Europe), we put forward that changing circulation patterns and the associated power relations (co-)define the social and spatial conditions of reception, resulting in the creation of new semi-public diasporic spaces. Thus, the links between the political economy of media and audience research are discussed The findings of this article are based on archival and press research and a series of semi-structured expert interviews with exhibition and distribution professionals, as well as social workers and representatives from Turkish cultural associations
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