In the article presented, the authors have attempted to define the development of post-industrial facilities, on the example of a thematic trail located in Bydgoszcz, as well as to assess the impact of this route on the city’s attractiveness. The TeH2O thematic trail is an example of a business model that utilizes post-industrial facilities for the development of a business partnership between the route facilities, the objects located in the vicinity, as well as the route participants. The article discusses the use of post-industrial facilities for tourist purposes and the legal aspects associated with the process of transforming such facilities. This paper presents the results of a research carried out on two groups of respondents, i.e., the residents of the city of Bydgoszcz and the tourists who have visited or are about to visit the city of Bydgoszcz. As a result of the research carried out, it has been found that the thematic trail examined affects the attractiveness of the city of Bydgoszcz. Both the respondents from the city of Bydgoszcz as well as the tourists visiting the city acknowledged it. The TeH2O thematic trail is more popular among the inhabitants of Bydgoszcz than among the visitors.
In 2004, far-reaching changes in the appearance of Mill Island were triggered by the decisions of Bydgoszcz city authorities. The city authorities’ decision to transform the area into a space of cultural significance has given it a new life. Mill Island has become the city’s landmark. The article attempts to determine the significance of revitalization for the preservation of Mill Island’s unique cultural heritage as well as identify the factors improving the region’s competitiveness. To pursue the research objectives, the authors conducted a survey among the residents of the city of Bydgoszcz and its immediate surroundings. As the aim of the study, the authors indicated the importance of the revitalization of Mill Island for the preservation of cultural heritage and the improvement of the competitiveness of the place from the point of view of the inhabitants of Bydgoszcz. It was found that Bydgoszcz is most commonly associated with cultural tourism. The respondents pointed to the fact that the cultural heritage of Mill Island, which enhances the city’s attractiveness and increases the region’s competitiveness, has been preserved.
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