Purpose: Child consumerism is a topic that has been given prominence and attention by the fields of marketing, psychology and sociology recently. Children are at the center of family decision-making. As a result of the socialization process, children have gained a depth of knowledge and are able to bargain with their parents for a variety of products. Thus, the main motive of this study is to explore the influence of children’s involvement in family purchasing decisions. Design/methodology/approach: The study established a qualitative design, with the participation of parents who have children aged between 5 years to 11 years. Accordingly, 20 parents who have shopping experiences in two leading supermarkets in the Anuradhapura District were selected based on convenience and purposive sampling techniques. Furthermore, throughout the store's opening hours, data was gathered through semi-structured interviews. Then the findings were analyzed using the thematic analysis approach. Findings: According to the findings of the survey, the children have been exposed to the field and become more aware of products and services through different agents of socialization. They used negotiation strategies like exchange tactics, coalition tactics, inspirational appeal, and consultation tactics to persuade their parents. But this persuasion can be varied in reference to the child’s age, gender, family income, and structure. Furthermore, children’s perspectives of selecting items are mostly formed on the extent of colorfulness and the physical shape of products rather than what is contained inside. Also, they mostly demanded sweets, toys, stationery items, and instant products. Notably, children’s preferences are given more consideration and priority in the matter of purchasing items. Moreover, the children hold a positive sense towards shopping tasks according to the parents’ point of view whereas the parents hold a negative attitude on children’s involvement. Originality: The study has contributed to the body of knowledge about Sri Lankan children as consumers. Furthermore, this study identifies the impact of the store environment as a socializing agent, which has received less attention in prior studies. The findings could aid businesses in better understanding the shopping habits of Sri Lankan children. Implications: Overall, it can be mentioned that the outcome of this study provided important implications for consumers, marketers, and policymakers. Keywords: Family buying behavior, child involvement, socialization agents, persuasion, negotiation strategies.
The sustainability reporting which integrates the organization’s economic, environmental and social performance towards achieving better financial performance has become a contemporary issue due to the absence of a precise model or a rigid regulatory framework in this arena. Therefore, the purpose of this study is to identify whether there is a significant difference in sustainable disclosures among the financial institutes and how sustainability reporting influence on institutional performance. Accordingly, the author derived a disclosure index from the Global Reporting Initiative (GRI) guidelines which consist of 119 parameters to evaluate the content of the reports of listed banks and financial sector companies. Analysis provided a comparison between GRI guidelines and Generation four (G4) framework. Furthermore, the study investigated the causal relationship between the level of disclosures and financial performance. To serve this purpose, data was obtained from annual reports in the Security Exchange Commission (SEC), and companies’ websites then analyzed quantitatively using SPSS 16 data analysis package.The results of the study conclude that there’s no significant difference in sustainability disclosures between listed banks and financial institutes and the number of disclosures has no significant influence on institutes’ financial performance. Furthermore, the study confirmed that there’s no significant difference between G4 framework disclosures (Adopted in 2016/2017 reporting period) and GRI guidelines (Adopted in 2017/2018 reporting period). Thereby, the study witnessed that businesses including financial institutes consume scarce resources, while paying poor attention in reporting their accountability towards the sustenance. Therefore, it needs recognizing sustainable responsibility. KeywordsCorporate Disclosures; Financial Institutions; Financial Performance, Sustainability/Integrated Reporting
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