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Association to greater heights. I am also glad that the silver jubilee conference of the Association is hosted by the ICAR-National Academy for Research Management (NAARM), Hyderabad under the dynamic leadership of Dr. Ch. Srinivasa Rao. I sincerely appreciate the efforts of Dr. K Srinivas Rao, Organizing Secretary of the conference, faculty members and students for making excellent arrangements for this conference.

The changes in consumption pattern of different pulses and consequently in nutrient intake arising due to price and income changes at household level have been analysed using the consumer expenditure survey data for the year 2011-12. The share of expenditure on red gram in the total food expenditure has been found higher as compared to other pulses, irrespective of the income levels of households. The consumption of most of pulses has been observed more responsive to changes in the income of all the income households. Income elasticity for most of the pulse commodities were positive. The price elasticities for most pulses have been observed to be high, indicating high responsiveness to small changes in their own prices. Strong substitutability has been observed between red gram with masur and peas; green gram with masur and peas in low-income households, and between red gram and peas; and green gram and peas in middleincome households. The intake of protein and energy through the consumption of pulses has been found lower in middle and high income households vis-à-vis low-income households. In the case of income elasticity of nutrients, all nutrients were income elastic. The study has concluded that an increase in prices of pulses would result in reduced intake of both protein and fat in low, middle and high income households. Therefore, there is a need to increase the production and availability of pulses by adopting innovative measures to ensure food and nutritional security in the country.

Indian coffee sector is at an important point of transition, wedged between quality and value segments of the market. The trend towards Robusta has reduced the share of Arabica coffee resulting in moving away from the quality segment of the market. The value chain analysis of conventional, certified, and organic coffee indicated that chains for coffee are largely diffuse in nature, with limited coordination in terms of quality and specifications in the conventional chain. Coordination is stronger in certified and organic chains, but incentives and motivation for upgrading largely stem from individual efforts to add value rather than those taking place at the chain-level. Clearly, organic and certified coffee proved to beneficial as compared to conventional coffee in terms of gains to the actors and sustainability point of view. There is a potential niche for India to develop eco-friendly coffees by leveraging the natural environment and biodiversity present in its coffee growing region-Western Ghats, a hotspot of biodiversity. These suggest that integrating sustainability principles in a broad-based branding strategy could be difficult at the level of the chain without institutional support or the entry of chain champions.