Purpose. The aim of the article is scientific and theoretical substantiation of the essence and mechanisms of investing in innovative development of enterprises. Methodology of research. General scientific and special methods are used in the process of research, in particular: system analysis – to substantiate the essence of investing in innovative development of enterprises; abstract and logical and graphic – in determining the possible options for innovation and investment process of restoration of material and technical base for production and stages of the investment logistics chain of investment development of enterprises. Findings. The essence of investing in innovative development of enterprises is determined based on the generalization of scientific approaches, which is manifested by the involvement of real and potential internal and external investment resources, sources, levers and measures. Such innovative development, taking into account the logistics chain, is aimed at finding and efficient use of investment resources, possible options for restoring the material and technical base of production and modernization of enterprises in the conditions of neo-industrialization. Different vector influence of factors on the given course of investment projects leads to qualitative, quantitative and structural changes of production and economic activity of enterprises on an innovative basis and achievement of high efficiency in case of coordination and joint efforts for the decision of problems of strategic orientation and definition of investment priorities. The necessity and possible variants of restoration of material and technical base and stages of logistic chain of investment of development of enterprises, innovative projects for introduction of fundamentally new technologies and expansion of assortment at the expense of new creative products, transition to higher technological ways, replenishment of available intellectual assets and maintenance of innovative development of enterprises are proved. It is determined that currently the most acute problem for investors is the protection of their rights and the possibility (ease) of doing business. Therefore, the state's efforts should be aimed at solving problems in the commercial sphere and creating a favourable business environment, increasing investment in agriculture, stabilizing sources and optimizing capital structure, ensuring effective distribution of investments in the formation of assets of agricultural producers by their size. Originality. The definition of the essence of investing in innovative development of enterprises has been further developed; the scheme of possible variants of innovation and investment process of restoration of material and technical base for production of high-tech production taking into account stages of an investment logistic chain in the conditions of neo-industrialization is formed. Practical value. The results of the study can be used to expand the base, diversify sources and increase investment by enterprises on the basis of self-financing; corporatization; lending; vendor, operational and electronic leasing or sales; attracting investment resources through the issuance of Eurobonds, obtaining loans from international financial and banking institutions, as well as targeted financing with the participation of credit agencies and a combination of all methods. Also, the results of the study can be used to increase investment in the creation and commercialization of innovations and enhance innovative development of enterprises, the main priorities of which should be the skilful implementation of internal and external factors to ensure production efficiency and customization and individualization of new innovative products to consumers. Key words: investment, modernization, investment project, innovations, investments, technologies, products, development, enterprise, attractiveness, commercialization, efficiency.
Common fennel, as a plant with a wide range of uses and a highly profitable crop, is of great interest to researchers and agricultural producers and determines the relevance of the study on the adaptation of the crop in the Western Forest-Steppe zone and the complex of technological factors in its cultivation. The purpose of the study was to identify the influence of active and effective temperatures, sowing time, row spacing width, and seeding rate on the productivity of common fennel. In the course of the study, general scientific, mathematical and statistical methods were used. In the conditions of the Western Forest-Steppe, the authors investigated the sums of active and effective temperatures in dynamics in the context of different weather conditions of the years of research and vegetation phases of common fennel plants. As a result of the conducted studies, the indicators of integral photosynthetic active radiation in the growing, generative, and vegetative periods of plant growth and development were analysed. The yield level of common fennel seeds, when grown on deep low-humus chernozems, was determined, depending on the sowing period and the seeding rate for row spacing under different weather conditions during the years of research. A correlation analysis was performed according to the indicators of the yield of common fennel seeds and total temperatures, which can be attributed to the main uncontrolled factors affecting the yield of agricultural crops in a particular growing zone. The expediency of growing common fennel in the conditions of the Western Forest-Steppe of Ukraine was proved in terms of the sum of active and effective temperatures during the growing season of fennel, which contributed to the generation of a sufficiently high seed yield, and the optimal sowing time, seeding rate, and row spacing for growing crops in specific soil and climatic conditions of the zone were established. The practical value of the study is conditioned by the development of recommendations for production for agricultural enterprises in the conditions of the Western Forest-Steppe on optimising the complex of technological factors in the cultivation of common fennel
Purpose. The aim of the study is improving traditional and the need to use innovative tools for crisis management of agro-industrial enterprises. Methodology of research. General scientific and special methods were used in the course of the research, namely: dialectical methods in the identification of crisis phenomena; statistical methods (averages and relative values, indices for estimating the obtained actual values of indicators and comparing them in the dynamics); analysis and synthesis - to substantiate trends in the development of different categories of farms and net profits of enterprises, graphic - in the formation of conceptual foundations of crisis management of enterprises, etc. Findings. Trends in production are revealed as unstable, due to significant fluctuations in the direction of reducing production indices of enterprises and in all categories of farms. It was found that the share of profitable enterprises as a whole decreased and the share of unprofitable agro-industrial enterprises increased. The use of a wide range of traditional anti-crisis tools by modern management in diagnosing signs and determining the probability of crisis phenomena in enterprises, stabilization of the situation, development and implementation of programs to overcome the crisis, is proved. The directions of improvement of traditional anti-crisis management tools based on the use of digital technologies (PLM-systems, ERP-systems, CALS, CRM and Big Data), etc. are revealed. It is proposed to apply innovative tools, such as benchmarking; reengineering; outsourcing; risk management; express diagnostics; TEI-examinations, anti-crisis PR-management; interactive, simulation and structural-cognitive modelling; to carry out intellectualization of administrative processes for substantiation of alternatives of strategic management for the purpose of maintenance of steady effective development of the enterprises. Theoretical developments and generalizations of scientific approaches and practices of crisis management allowed to build a conceptual block diagram of crisis management, which combines the main components of new business models, which will facilitate the transition to better methods of business, will facilitate rapid substantiation of new high-quality timely decisions, the correct selection of innovations taking into account the peculiarities of business and dynamic changes in the environment of enterprises. Originality. A conceptual block diagram of anti-crisis management is proposed, which combines the use of the main components of traditional and innovative tools for choosing strategic directions for sustainable development of agro-industrial enterprises. Practical value. The obtained research results will contribute to the formation of an effective system for improving anti-crisis instruments, models of business process administration and productivity of enterprises. The use of tools for selecting optimal measures will increase the level of crisis resilience of enterprises and timely adaptation to dynamic changes in the external and internal environment to create favourable conditions and effective sustainable development. Key words: anti-crisis management, innovative tools, benchmarking, reengineering, outsourcing, risk management, express diagnostics, TEI expertise, urgent actions, digital and IT technologies.
доктор економічних наук, доцент, директор навчально-наукового інституту дистанційної освіти Подільського державного аграрно-технічного університету Іванишин О.В. аспірант Національного університету бі отехнологій і природокористування Богачик С.В.
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