AbstrakTujuan dari penelitian ini adalah untuk mengetahui secara langsung maupun tidak langsung pengaruh kualitas layanan, dan citra merek terhadap loyalitas pelanggan melalui kepuasan pelanggan sebagai Variabel intervening pada layanan rawat jalan di rsud Blambangan. Jumlah sampel penelitian ini adalah 100. Teknik analisis yang digunakan adalah Structural Equation Model (SEM) dengan menggunakan PLS (Partial Least Square). Hasil analisis data menunjukkan bahwa (1) kualitas layanan, citra merek berpengaruh signifikan terhadap kepuasan kerja, (2) kualitas layanan, citra merek berpengaruh signifikan terhadap kepuasan pelanggan, (3) kualitas layanan, citra merek berpengaruh signifikan terhadap loyalitas pelanggan dan kepuasan pelanggan sebagai variable intervening. Kata kunci: Kualitas layanan; citra merek; kepuasaan pelanggan; loyalitas pelanggan The effect of service quality and brand image on customer loyalty with customer satisfaction as an intervening variable
This study aims to describe the structure of the text (orientation, complications, resolution), elements, and types of text contained in the fantasy text stories written by students of class VII of SMP Negeri 7 Padang. The data to be analyzed in the form of structure, elements, and type of text contained in the text of a fantasy story. Data collection techniques in this study were carried out through three stages. First, researchers read and understand the text of fantasy stories. Second, researchers mark the sections related to the structure of the text, elements, and types of text of fantasy stories. Third, inventorying findings related to the structure, elements, and type of text into the data inventory format Based on the results of the study, it can be concluded three things as follows. First, in general students of class VII SMP 7 Padang have used the three text structures of fantasy stories. This is evident from the 48 fantasy story texts analyzed there are 2 fantasy story texts that do not have a complete structure. Second, students generally use six elements of fantasy story text. This is evident from the 48 fantasy texts analyzed which all have complete elements, namely themes, plot, characters and characterizations, settings, points of view, and mandates. Third, the type of fantasy story text is divided into two, namely (1) based on conformity with the real world, students are more likely to write slices of fantasy stories and (2) based on story settings, students tend to write stories over time, from the present to the past. Kata Kunci: Struktur, Teks Cerita Fantasi Tipe, Unsur
The purpose of this study is to describe cultural values in the context of character education consisting of: (1) the value of discipline, (2) the value of hard work, (3) the value of responsibility, (4) creative value, (5)independent value, (6) the value of curiosity, (7) the value of appreciation, (8) the value of friendly/communicative, (9) the value of peace love, (10) the value of reading fondness, (11) the value pf caring for the environment, and (12)the value of caring for social character education in the novel Circus Pohon by Andrea Hirata. the research method is descriptive with the type of qualitative method. The background of this research is the novel Circus Pohon by Andrea Hirata. the research entry is an event unit in the novel Circus Pohon by Andrea Hirata. the presence of researchers in this study as observers. In this research there is no specific information. The main instrument of this research is the researcher himself. Data collection techniques in this study are observation techniques. This type of observation in this study is non-participant because the subject under study is a novel. Analyzing research data adjusted to the flow of analyzing qualitative research data. The research data are cultural values in the context of character education consisting of 12. The indicators of this study consist of 12. Kata kunci : Teks novel, novel Sirkus Pohon, nilai pendidikan karakter
Tujuan penelitian untuk mengetahui pengaruh secara langsung ataupun tidak langsung antara Kepemimpinan, Budaya Organisasi, Kepuasan Kerja, Motivasi Kerja terhadap Kinerja pada karyawan Universitas Muhammadiyah Jember dengan sampel sebesar 137 responden. Metode penelitian yang digunakan adalah metode kuantitatif, yaitu menggunakan metodologi SEM dengan aplikasi WarpPLS 7.0. Temuan penelitian membuktikan bahwa Kepemimpinan, Budaya Organisasi, berpengaruh positif dan signifikan terhadap Motivasi Kerja, sementara Kepuasan Kerja berpengaruh positif tapi tidak signifikan terhadap Motivasi Kerja, Kepemimpinan, Kepuasan Kerja, motivasi kerja berpengaruh positif dan signifikan terhadap Kinerja Karyawan, sementara Budaya Organisasi berpengaruh positif namun tidak signifikan terhadap Kinerja Karyawan. Untuk pengaruh tidak langsung terhadap kinerja karyawan ditemukan sebagian besar berpengaruh positif dan siginifikan kecuali variabel budaya organisasi. Originalitas penelitaian melakukan replikasi model yang menguji variabel motivasi kerja sebagai variabel intervening dengan variabel kepuasan kerja sebagai variabel anteseden untuk meningkatkan Kinerja.
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