A crescente pesquisa em gestão da inovação incita a necessidade de medir o desempenho proporcionado pelas variadas ações de inovação. No entanto a medição de desempenho da inovação, especialmente da inovação de produto, encontrase ainda dispersa em uma variedade de modos, seja quanto as suas entradas e saídas e/ou ainda quanto a utilizar-se dados objetivos e subjetivos. A replicação de métodos tradicionais de mensuração do desempenho da inovação de produto que não consideram os diversos resultados da inovação de produtos para a organização, agrava a questão de medida do desempenho da inovação de produto. Neste sentido, o presente estudo visa avaliar a validade e confiabilidade de uma escala multidimensional proposta por Hanachi (2015) que considera medidas de percepção, bem como o desempenho da inovação de produto como um output, para aplicação em Pequenas e Médias Empresas (PME) do setor industrial. A pesquisa é de caráter descritivo, de tipo survey e com corte transversal. A aplicação da escala de desempenho da inovação do produto foi realizada com 94 gestores de pequenas e médias indústrias do setor têxtil. Para a realização da análise empregou-se os softwares Statistica® e SPSS 2.0 onde se realizaram os testes de unidimensionalidade e confiabilidade dos constructos e posterior aplicação da análise fatorial. O resultado aponta à pertinência e aplicabilidade da escala proposta e disponibiliza uma escala válida para novos estudos que buscarem relacionar desempenho da inovação de produto com outros construtos apresentados na literatura. Palavras-chave:Desempenho da Inovação de Produto; Escala de Mensuração; Setor Industrial; Pequenas e Médias Empresas. PRODUCT INNOVATION PERFORMANCE: PROPOSITION AND TEST OF THE ONE SCALE ABSTRACTThe growing research in innovation management urges the need to measure the performance provided by the various innovation actions. However the measurement of innovation performance, especially product innovation still lies submerged in a variety of ways, which are related measurement will ace as its inputs and outputs, as well as to the objective and subjective data. The replication of traditional methods of measuring product innovation performance not consider the various results of product innovation for the organization, exacerbates the issue of measurement of product innovation performance. In this sense, the present study aims to evaluate the validity and reliability of a multidimensional scale proposed by Hanachi (2015) which considers perception measures and the performance of product innovation as an output. The descriptive research, survey type is cross-sectional. The application of product innovation performance scale was conducted with 94 managers of small and medium industries in the textile sector. To perform the analysis we used the SPSS and Statistica 2.0 software to perform the one-dimensionality and reliability testing of the constructs and subsequent application of factor analysis. The result shows the relevance and applicability of the proposed scale, by providing a v...
The growing research in innovation management urges the need to measure the performance provided by the various innovation actions. However the measurement of innovation performance, especially product innovation still lies submerged in a variety of ways, which are related measurement will ace as its inputs and outputs, as well as to the objective and subjective data. The replication of traditional methods of measuring product innovation performance not consider the various results of product innovation for the organization, exacerbates the issue of measurement of product innovation performance. In this sense, the present study aims to evaluate the validity and reliability of a multidimensional scale proposed by Hanachi (2015) which considers perception measures and the performance of product innovation as an output. The descriptive research, survey type is cross-sectional. The application of product innovation performance scale was conducted with 94 managers of small and medium industries in the textile sector. To perform the analysis we used the SPSS and Statistica 2.0 software to perform the one-dimensionality and reliability testing of the constructs and subsequent application of factor analysis. The result shows the relevance and applicability of the proposed scale, by providing a valid scale for new studies that seek to relate the product innovation performance construct to other constructs allowed relationship tests, such as the approaches of structural equations.
Objective: The article presents the analysis of measures and scales of product innovation performance adopted in studies on micro, small, and medium-sized enterprises (SMEs). Methodology/approach: It is an exploratory and qualitative descriptive research. The methodology consists of a systematic bibliographic review, examining articles from the Capes database, published from 1990 to December 2020. Main results: The research identified 92 articles addressing product innovation performance. Objective measures (proxies) were used in 41 of them, while 51 adopted psychometric scales. Among the studies analyzed, 7 different psychometric scales were developed to measure product innovation performance in SMEs. Theoretical/methodological contributions: The growing research on the importance of innovation management in SMEs emphasizes the need to measure the performance of organizations’ actions to innovate. However, the measures adopted to assess product innovation performance still diverge regarding the form, involving different variables. This research’s findings intend to direct researchers to appropriated measures in studies involving SMEs. Relevance/originality: The concern on product innovation has grown in recent years especially due to the urgent need for innovation. In this context, it is crucial to expand the knowledge on tools to analyze product innovation performance. Social/management contributions: The article offers information and tools for SME managers to analyze the measurement of product innovation performance.
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