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The entrepreneurial intention has been considered as the key element to understand the new-firm creation process. Environment is an important element in entrepreneurship and entrepreneurial intention is affected by environmental events. In fact, environment could be either a facilitator or an impediment to entrepreneurial intention in a society. Institution is an important factor in entrepreneurship fostering and identifying the target group's needs is the first step in entrepreneurship development with institutional approach. This approach to entrepreneurship result in focusing on norms, believes and regulatory affecting individual and organizations which differ in different societies and cultures.The Purpose of this study is to identify the effective normative Institutional factors on entrepreneurial intention in Iranian context based on institutional theory and theory of planned behavior. This is a qualitative study using semi-structured interviews on a sample of 10 entrepreneurs in Information Technology (IT) sector. After content analysis, the results will reveal a list of the normative institutional factors which affect entrepreneurs' intention. These factors consist of "family context", "societies' norms and believe"," the expectations from women" and "the technology growth in a country" which play an important role on entrepreneur's intention to start a firm in Information Technology sector in Iran.

Purpose The underlying assumptions of Baumol’s theory of entrepreneurial allocation limits its potential to answer some key questions related to the entrepreneurship allocation. Hence, this paper aims to highlight the inherent limits of Baumol’s theory and suggest a new approach for understanding the entrepreneur-institution relationship and their functions. Design/methodology/approach This is a conceptual paper with a narrow focus on the literature. Findings The paper argues that Baumol’s adherence to neoclassic economics assumptions about entrepreneur and institution, such as entrepreneurs as rational choice taker with predetermined goals or institutions as exogenous, limits the potential of his theoretical framework to explain productive entrepreneurship in weak institutional settings. As such, underlying on Austrian economics assumptions about entrepreneur and his/her agency, this paper proposes a reconceptualization of productive entrepreneurship as an outcome of the interaction between entrepreneur and context. Practical implications Going beyond Baumol’s main proposition of one-sided influence of institutions on entrepreneurship allocation, this research highlights the influence of individual factors and entrepreneurial action on choosing entrepreneurial paths by entrepreneurs. So, future policies to stimulate productive entrepreneurship should consider these factors and go beyond Baumol’s mere focus on institutional improvement. Originality/value Going beyond one-sided influence of institutions on entrepreneurship allocation, this paper suggests an interaction centric approach which considers the role of actors and institutions as the co-creator of each other in the social process and argues that any effort for explaining the entrepreneurship should consider the co-creative nature of the actors and institutions as well as the endogenous nature of institutions. The proposed approach will help expanding entrepreneurship literature through finding answers to some key under-examined questions in the promising research stream of entrepreneurship allocation.