Software developers and data scientists use and deal with big data to easily discover useful knowledge and find better solutions to improve healthcare services and patient safety. Big data analytics (BDA) is getting attention due to its role in decision-making across the healthcare field. Therefore, this article examines the adoption mechanism of big data analytics and management in healthcare organizations in Jordan. Additionally, it discusses health big data’s characteristics and the challenges, and limitations for health big data analytics and management in Jordan. This article proposes a conceptual framework that allows utilizing health big data. The proposed conceptual framework suggests a way to merge the existing health information system with the National Health Information Exchange (HIE), which might play a role in extracting insights from our massive datasets, increases the data availability and reduces waste in resources. When applying the framework, the collected data are processed to develop knowledge and support decision-making, which helps improve the health care quality for both the community and individuals by improving diagnosis, treatment, and other services.
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