The approach of the Internet has affected organizations in numerous features. The website has become an integral part of the organizations, from publicizing the organization's profile to giving web services. This study is to evaluate and analyze user behaviour pattern at Kolej Universiti Poly-Tech MARA (KUPTM) website using Google Analytics (GA) as one of the web analytic tools. Website design and its services have become a crucial part for Higher Education Institutions (HEIs) to attract users in visiting their website. Therefore, the use of web analytic tools can be an effective solution in measuring, analyzing and identifying the traffic sources for a website. Google tag was added to all KUPTM’s website and the measurement periods has been done between May 2019 and October 2019. Results have shown that the number of visitors is significantly higher during the weekdays and are affected by external stimulus. An external stimulus, such as promotional activities would increase the number of website visitors. The visit trends show weekly fluctuation in the numbers. It records high numbers of visits during the weekdays and fewer visitors during the weekend. The fluctuation could be due to the number of visits were from internal users, i.e. KUPTM employees and students. The capability of Google Analytics to analyze website traffics in terms of collecting data regarding page views, user interaction flow and visitor behaviour will benefit the organization for making a decision.
Student attendance serves many other important purposes aside from monitoring. In certain universities, the attendance of students in a course is also used as one of the requirements for students to be allowed to sit for the final examination. Traditionally, among most Malaysian Institutions of Higher Learning (IHL), attendance recording is usually done using pen and paper, or uses simple web-based system that is time consuming and difficult for faculty periodic monitoring. To address the identified drawbacks, this research aims to develop a Smart Attendance for Faculty Monitoring System using the Bluetooth Low Energy (BLE) technology to assist faculty in recording, managing and monitoring students’ attendance and class schedules effectively. The system is developed for Android-based devices using an agile methodology consists of iteration and incremental approaches. Thus, to evaluate the effectiveness of the system, a survey was conducted on 140 respondents involving lecturers and students of Kolej Universiti Poly-Tech MARA (KUPTM). Respondents were selected using purposive sampling. The descriptive analysis showed that 87.9% of the respondents strongly agreed that the system is effective in assisting lecturers to record attendance, manage class schedules and student attendance as well as to assist faculty in monitoring students’ absenteeism.
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