SMPN 2 Malang is a Non-Adiwiyata school which has never participated in Adiwiyata award.The administration of action research might mediate the school to participate in Adiwiyata award. This action research aimed at investigating the improvement of Adiwiyata program quality in SMPN 2 Malang through the students' campaign. The students' campaign program was carried out in 2 times, the first at break time and the second at flag ceremony moment so that the campaign could attract all of the school people's attention. The sampling method used was purposive sampling. The scoring technique used was non-test technique to the posters.The improvement of the quality of Adiwiyata school program was known from the observation and the interview. The data analysis was conducted based on the result of the observation and the interview. The Adiwiyata program quality enhanced in particular aspects, such as (1) waste-care HR capacity, (2) waste-care school rules, (3) waste-care learning syllabus development, (4) waste-care lesson plan development, (5) waste-care module, hand-out, and poster development, (6) waste-care action, (7) waste-care cooperation development, (8) trash can availability, and (9) cleaning tools availability.
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