Efforts to contain the spread of the coronavirus emphasize the central role of citizens’ compliance with self-protective behaviors. Understanding the processes underlying the decision to self-protect is, therefore, essential for effective risk communication during the COVID-19 pandemic. In the present study, we investigate the determinants of perceived threat and engagement in self-protective measures in the United Kingdom, Italy, and Austria during the first wave of the pandemic. The type of disease (coronavirus vs. seasonal flu) and the type of numerical information regarding the disease (number of recovered vs. number of dead) were manipulated. Participants’ cognitive and emotional risk assessment as well as self-reported engagement in protective behaviors were measured. Results show that worry was the best predictor of perceived threat in all countries. Moreover, a path analysis revealed that worry and perceived threat serially mediated the effect of type of disease on engagement in self-protective behaviors. The numerical framing manipulation did not significantly impact behavior but had a direct effect on worry and an indirect effect on perceived threat. These results are in line with theoretical accounts that identify emotions as a central determinant for risk perception. Moreover, our findings also suggest that effective risk communication during the COVID-19 pandemic should not stress comparisons to other, well-known viral diseases, as this can ultimately reduce self-protective behaviors.

Economic inequality is associated with preferences for smaller, immediate gains over larger, delayed ones. Such temporal discounting may feed into rising global inequality, yet it is unclear whether it is a function of choice preferences or norms, or rather the absence of sufficient resources for immediate needs. It is also not clear whether these reflect true differences in choice patterns between income groups. We tested temporal discounting and five intertemporal choice anomalies using local currencies and value standards in 61 countries (N = 13,629). Across a diverse sample, we found consistent, robust rates of choice anomalies. Lower-income groups were not significantly different, but economic inequality and broader financial circumstances were clearly correlated with population choice patterns.

While much has been reported about the negative consequences of the pervasive presence of information and communications technologies in consumers’ everyday lives, the present research enriches the literature on problematic internet use by applying the cognitive-behavioral model in a consumer context, creating a bridge between marketing and psychology research, with novel insights and directions for future research. By means of a moderated mediation model tested on hundreds of consumers, the authors explore whether problematic internet use influences well-being through the mediation of prosocial consumer behavior and the moderation of online-social support. The results show that problematic internet use can indirectly affect individual well-being by affecting consumer choice. Managerial and theoretical implications are addressed.

Providing potential donors with information about the behavior of others (i.e., social information) is an increasingly used strategy to nudge prosocial decision-making. In the present study, we investigated the effect of ingroup vs. outgroup information on participants' charity preferences by applying a Drift Diffusion Model (DDM) approach. In a joint evaluation scenario, we manipulated different levels of ingroup/outgroup preference ratios for two charities within subjects. Every subject was presented with three stimulus types (i.e., high, medium, and low ingroup ratio) randomized in 294 trials divided into six blocks. We expected that for stimuli with a high ingroup/outgroup ratio, participants should more often and faster decide for the ingroup's most favored charity. We expected that the speed of evidence accumulation will be higher the larger the ingroup/outgroup ratio. Additionally, we investigated whether variations in model parameters can explain individual differences in participants' behaviors. Our results showed that people generally followed ingroup members' preferences when deciding for a charity. However, on finding an unexpected pattern in our results, we conducted post-hoc analyses which revealed two different behavioral strategies used by participants. Based on participants' decisions, we classified them into “equality driven” individuals who preferred stimuli with the least difference between ingroup and outgroup percentages or “ingroup driven” individuals who favored stimuli with the highest ingroup/outgroup ratio. Results are discussed in line with relevant literature, and implications for practitioners are given.

Risk is generally understood as a possibility of an event with potentially negative consequences. In order to judge the risk of an event or activity, individuals need to perceive and mentally represent this possibility and the associated negative consequences. It is therefore often more correct to talk about risk as a subjective construct. Subjective risk perception has been broadly studied, with an emphasis on the acceptance of different kinds of dangers at both individual and societal levels. Research focuses on such things as the cognitive and emotional characteristics of risk perception (i.e., the psychological approach) as well as on the sociocultural aspects of risks (i. e., cultural theory). This chapter discusses the different layers that characterize the definition of risk and examines some of the scientific approaches to the study of risk. It also includes an analysis of the research methodology on risk perception and highlights the connection between risk and the possible.

Economic inequality is associated with extreme preferences for smaller, immediate gains over larger, delayed ones. This pattern, known as temporal discounting, may feed into rising global inequality, yet it is unclear if it is a function of choice preferences or norms, or rather the absence of sufficient resources to meet immediate needs. It is also not clear if these reflect true differences in choice patterns between income groups. We tested temporal discounting and five intertemporal choice anomalies using local currencies and value standards in 61 countries. Across a diverse sample of 13,629 participants, we found highly consistent rates of choice anomalies. Individuals with lower incomes were not significantly different, but economic inequality and broader financial circumstances impact population choice patterns.

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