Based on a sample of 388 small and medium‐sized enterprises (SMEs), we investigate how a CEO's passion for inventing is associated with radical innovations in SMEs. Furthermore, we examine whether this relationship is moderated by a shared vision. Our results demonstrate that CEOs who are passionate about inventing play a significant role with regard to radical innovation and that the degree to which a firm's members share its vision is positively correlated with this relationship. Our findings enrich upper echelons theory by incorporating insights into how deep‐level psychological traits are related to firm outcomes. In addition, we enhance our understanding of how passion can actually predict firm‐level outcomes.

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