This article characterized the territorial socio-ecological-economic system, reveals the essence and sources offuzzi-ness of socio-ecological-economic processes and objects in the service sector, as well as approaches to their evaluation. The aim of the study is to reveal the nature of socio-ecological-economic systems, the disclosure of the nature, dynamics, level of mobility, interaction algorithms, the state of uncertainty and fuzziness of socio-ecological-economic processes and facilities. To achieve this goal, authors used the method of uncertain sets and algorithms L Zadeh, based on the concept of the appurtenance function μ(χ), which characterizes the degree of dependence of element «x» with specific vague set. In this initial position is accepted that the task of decision making in situations of uncertainty (including assessment tasks) in principle cannot be reduced to a strictly mathematical tasks. For this it is necessary to eliminate or reduce the uncertainty by introducing certain hypotheses, for example, in the form of the appurtenance function of fuzzy set or uncertain relationship. In evaluation of the areas it means that this procedure may not have the character of fully formal logical algorithm, and should rely heavily on logic-meaningful approaches and techniques of analysis. In the analysis authors appeal to informal and semi-formal research apparatus, the base of which constituted the systematic and synergetic communicative techniques and methods of the theory of expert evaluations of fuzzy set theory and the theory of trade-offs that allowed to formulate the definition of social, ecological and economic systems, characterize approaches to evaluation of these systems within the theory of fuzzy sets and making trade-offs, determine the estimation algorithm noted systems.
Mobilising the economic potential of the intangible cultural heritage, using it as the tourist attractions is in modern con- ditions the basis for sustainable development of historical settlements and historic areas. Bolgar Historical and Archaeo- logical complex has passed a period of its formation and now is one of the largest and interesting conservation areas in the Russian Federation. Every year the tourist flow here is growing. Theatrical meeting in national traditions give a unique local flavor and are very popular among tourists. However, museum tourism product experiences a lack of ethnic component; and local population, irritated by mass tourist arrivals, is isolated from its formation. The difficulties, appearing as the result of searching the balance of market participants’ interests, are specific for the culture and tourism development in the whole world. Although the involvement of residents in local cultural projects is less expensive and more sustainable in the long term The problem of introduction of local population to the tourism development and the involvement of the intangible cultural heritage can be solved by the implementation of measures aimed at getting by the local population economic, social, cultural and other benefits. The article deals with the problem of introduction of local population in the processes of tourism development and the involvement of ethnic and cultural intangible heritage in tourist complex. The authors make conclusion about the possibilities of the combination of tangible and intangible components of heritage in Bolgar Historical and Archaeological complex as the prospects of its further development.
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