The smartphone has become the most ubiquitous piece of personal technology, giving it significant social importance and sociological relevance. In this article, we explore how the smartphone interacts with and impacts social interaction in the setting of the urban café. Through analyzing 52 spontaneous in-depth interviews related to social interaction in cafés, we identify three categories of smartphone use in social settings: interaction suspension, deliberately shielding interaction, and accessing shareables. These categories comprise the constitutive smartphone practices that define the social order of public smartphone use within an interactionist sociological framework.
Artikkelen studerer forholdet mellom fysisk utforming og sosial samhandling ved å benytte introduksjonen av ny arkitektur på fjellets åpne hytter. Analysen tar empirisk utgangspunkt i den selvbetjente hytta Nye Skåpet i Rogaland, som utmerker seg ved å ha en fysisk utforming som er tenkt å sikre private opplevelser i fellesskap med fremmede. Artikkelen mobiliserer en mikrointeraksjonistisk tilnaerming til samhandling og fellesskapsdannelse på hytta. Gjennom en fokusert etnografi kombinert med intervjudata, viser analysen hvordan hyttegjestene inngår i et aktivt hensynsarbeid. Artikkelens analyse dreier seg rundt fire tema: meningen med luksus, forhandlinger om fred og ro, forhandlinger om å ta plass og forhandlinger om kos. Til sammen belyser disse temaene hvordan en felles etterstreben etter fred og ro blir forhandlet frem i samspillet mellom den sosiale orden og de fysiske linjene. Den fysiske utformingen legitimerer både retrett fra og tilstedevaerelse i fellesskapet og bidrar til private opplevelser i fellesskapet med de fremmede.
This article is motivated by the excessive success of Apple’s iPad, introduced in 2010, questioning the motives for acquiring the product at the time of launch. The purpose is to understand the decision to buy an expensive product that had a fairly undefined use. On the basis of in-depth interviews of ‘early-buyers’ (‘early adopters’) of the iPad, we examine, in this article, justifications for the acquisition of such an ‘open technology’ use. Using theories of consumer society (Veblen, Bauman, Debord), Protestant ethics (Weber), impression management (Goffman, Leary) and group identity (Maffesoli), we develop, in the analysis, the concept of shameful technological impertinence concerning the ambiguity between frugality as value and consumer-based identity related to the latest technology. A reflection on this concept contributes to an understanding of how excessive technology consumption, on the one hand is followed by an unashamed desire to show off new ‘gadgets’ and on the other hand, a more shameful self-presentation defending the purchase. Today, just over ten years after the launch of the iPad and our interviews, the iPad is taken for granted as a central platform for a number of applications, for everything from personal entertainment to work- and school-related use. In light of this, we conclude with a reflection on how shameful technological impertinence as a more generic concept will be relevant in some phases rather than others, as new innovations are brought into use. The project is limited to the first iPad and its users, and further research could investigate a larger array of consumer electronics and how attitudes towards buying could be increasingly influenced by a growing concern about the abuse of natural resources.
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