Globalization is increasingly having a visible impact on the importance attached to interculturality in organizations, an impact which is even clearer in the context of virtual teamwork. Virtual teamwork is defined by Simsarian (2006) as a process whereby a group of people with a common purpose carry out interdependent tasks using technology as the key communicational interface. This phenomenon has both positive and negative aspects in that, on the one hand, it can produce a significant increase in the productivity, value added, and profitability associated with the deployment of organizational resources, whilst on the other it can lead to growing uncertainty, tension, and a feeling of failure among team members if they are not adequately prepared and trained. Just one illustration of the costs to organizations of ignoring the growing importance of intercultural communication is offered by Wederspalhn (2002) who highlights the conclusion reached in 2000 by the American Society for Training and Development that “American companies suffer losses of over $2.5 billion annually as a result of the inadequate training and preparation of employees sent overseas.”
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