This editorial delivers an introduction to the thematic <em>Media and Communication </em>issue on “The Turn to Affect and Emotion in Media Studies”. The social and cultural formation of affect and emotion has been of central interest to social science-based emotion research as well as to affect studies, which are mainly grounded in cultural studies. Media and communication scholars, in turn, have especially focused on how emotion and affect are produced by media, the way they are communicated through media, and the forms of emotion audiences develop during the use of media. Distinguishing theoretical lines of emotion theory in social sciences and diverse traditions of affect theory, we reflect on the need to engage more deeply with affect and emotion as driving forces in contemporary media and society. This thematic issue aims to add to ongoing affect studies research and to existing emotion research within media studies. A special emphasis will be placed on exploring structures of difference and power produced in and by media in relation to affect and emotion.
This study interrogates the relationship of gender and power in the journalistic coverage of leading politicians. As an exemplar, we compare the coverage of German chancellor Angela Merkel and her (then) male counterpart, the social-democrat Frank-Walter Steinmeier. In a qualitative textual analysis of news and entertainment print media, we explain how politics is inscribed as a male field while its constitutive Other remains female. Acknowledging the importance of Merkel's position as chancellor, journalists confer authority to the incumbent as much as to her competitor. However, a closer analysis of personal labels, descriptions of the body, and explanations of political actions reveals that gendering continues to be a constitutive aspect of political reporting, but in other ways than previously explained: the coverage constructs a disconnect between person and action, that is, between the gender of the politician and her or his political maneuvering. For example, the political model of the 'fighter' (and related constructions of masculine action) is employed in journalistic reporting for both men and women. At times, it evokes criticism toward hegemonic masculinity even when embodied by a woman. This analysis offers opportunities for deconstructing the gendered system of politics -regardless of whether performed by women or men.
This article analyses the changed structures, actors and modes of communication that characterise ‘dissonant public spheres.’ With the #120decibel campaign by the German Identitarian Movement in 2018, gender and migration were pitched in a racist tune, absorbing feminist concerns and positions into neo-nationalistic, misogynist and xenophobic propaganda. The article examines the case of #120decibel as an instance of ‘affective publics’ (Lünenborg, 2019a) where forms of feminist protest and emancipatory hashtag activism are absorbed by anti-migration campaigners. Employing the infrastructure and network logics of social media platforms, the campaign gained public exposure and sought political legitimacy through strategies of dissonance, in which a racial solidarity against the liberal state order was formed. Parallel structures of networking and echo-chamber amplification were established, where right-wing media articulate fringe positions in an attempt to protect the rights of white women to be safe in public spaces. #120decibel is analysed and discussed here as characteristic of the ambivalent role and dynamics of affective publics in societies challenged by an increasing number of actors forming an alliance on anti-migration issues based on questionable feminist positions.
Der Beitrag führt das Konzept "cultural citizenship" als konstitutive Dimension von "citizenship" in der Mediengesellschaft ein. Anknüpfend an Thomas M. Marshalls dreidimensionale Unterscheidung von "Staatsbürgerschaft" als "civil, political and social citizenship" werden mit dem Begriff der "cultural citizenship" jene Praxen bezeichnet, die eine Teilhabe an den kulturellen Ressourcen der Gesellschaft ermöglichen. Der Begriff bietet damit die Möglichkeit, mediale Entwicklungen und damit zusammenhängende gesellschaftliche Phänomene zugleich auf der Mikro-wie auf der Makroebene zu erfassen. Am Beispiel von zwei unterschiedlichen Anwendungsfeldern (Reality TV und Weltinformations-Gipfel -WSIS) wird die Aussagefähigkeit des theoretischen Konzeptes und seine Relevanz für die Kommunikationswissenschaft erörtert.
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