Abstract. Construction Industry is one of the catalysts that enable such a nation economy to kept runs and grow from time to time. In this large and unique industry, the position of Architect, Engineer, Quantity Surveyor and Builders is the position that had been so familiar generally. Many of people do not aware with Value Management practice in Malaysia. Value Management may be described as a structured, analytical process for developing innovative holistic solutions to complex problems. The objective of this research is to identify the level of awareness on Value Management practice amongst Construction Developers. In this study, the General Manager, Professionals and Project Manager from 34 Developers Company registered under Real Estate and Housing Developers' Association (REHDA) in Kelantan State has been chosen as respondents. Quantitative methods have been used and 102 sets of questionnaire had been distributed where the returned was only 81 sets. The results indicate that most of the respondents did aware with the Value Management issues in Malaysia. Ultimately, this research paper hoped to contribute in the improvement of the implementation of Value Management in Malaysia especially amongst Developers.