Online reviews provide a lot of information for analyzing consumers' satisfaction with products. However, traditional methods analyze overall online reviews, which not only wastes human and material resources, but also produces data analysis deviation. Meanwhile, traditional methods cannot accurately mine the novel features of products after software update. Therefore, a new data-driven method is proposed to overcome the shortcomings of the traditional method. We screen helpful reviews through information entropy to get the product features that customers really care about. We also utilize the uncertainty of information entropy to find the product features that customers follow with interest.Then we obtain the ranking of customer satisfaction with products by weighted sentiment analysis of product features. A case of medical APP is used to verify the availability and effectiveness of the proposed method. The results show that using 56.72% of the original data, 92% of the consistent results can be achieved, and 8% of the novel features can be discovered. Our research method can also be applied to environmental science and other fields. Finally, some interesting conclusions and future research directions are given.
Due to the complexity and uncertainty of decision-making circumstances, it is difficult to provide an accurate compensation cost in strategic weight manipulation, making the compensation cost uncertain. Simultaneously, the change in the attribute weight is also accompanied by risk, which brings a greater challenge to manipulators’ decision making. However, few studies have investigated the risk aversion behavior of manipulators in uncertain circumstances. To address this research gap, a robust risk strategic weight manipulation approach is proposed in this paper. Firstly, mean-variance theory (MVT) was used to characterize manipulators’ risk preference behavior, and a risk strategic weight manipulation model was constructed. Secondly, the novel robust risk strategic weight manipulation model was developed based on the uncertainty caused by the estimation error of the mean and covariance matrix of the unit compensation cost. Finally, a case of emergency facility location was studied to verify the feasibility and effectiveness of the proposed method. The results of the sensitivity analysis and comparative analysis show that the proposed method can more accurately reflect manipulators’ risk preference behavior than the deterministic model. Meanwhile, some interesting conclusions are revealed.
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