Analyzing the attractiveness of point-of-interests (POIs) in a city is very important to business location selection, market analysis, traffic management, and urban planning. Recently Analyzing the attractiveness of POIs based on GPS data calls scholars’ attention. However, the existing methods ignore the variation of POI’s attractiveness owing to its categories and the time-slots. Therefore, we propose a novel approach of analyzing POIs’ attractiveness variation based on taxis’ trajectories. According to the situation of taxis’ stopping nearby the POIs which belongs to certain categories in different time-slots, we can compute the POIs’ attractiveness. Furthermore, the law of citizens activity can be analyzed and provide reference to urban planning.
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