Shopper buying behaviour is essential for the retailers to segment the shoppers in accordance to their disruptive attitude and perception for better innovative strategies which may lead to higher profits. The major purpose of this study to categorize the shoppers into distinct groups based on their risk-based perception for the organized retail outlets in Bangladesh. Seven hundred eighty-five respondents were responding on 21 variables related to store which influence their buying behaviour. In the present study, the shoppers were classified into three segments such as value seekers and disruptive to please shoppers, quality and style-driven shoppers, sensory-driven, and not interested shoppers by using innovative k-means cluster analysis. The results of the study help to retailers in understanding the various disruptive segments of shoppers in relation to their importance for store attributes affected by their demographic characteristics and guide the retailers to take necessary actions regard redesign of retail mix to provide innovative value to the shoppers.
SThe industry 4.0 possesses the intelligent network and interrelation with components of production systems and provides the feedback digitally across the industrial supply chain. In last decade, the growth of industry 4.0 research is expanded across industries i.e. steel, oil, electricity pulp and paper industry. Supply Chain 4.0 is the system of the Internet of Things (IoT), which explores the advanced flexible operations, smart supply chain network, and the enhances the utility of smart analytics of big data in SCM i.e., introducing the sensors, wiles less network throughout supply chain, build the networks, and automate operations to considerably improve the performance and customer’s satisfaction. In this research paper, a green supply chain 4.0 multi level hierarchical model is established by considering the eleven green practices. The model is assisted by in centre of Centroid Method for ranking industry 4.0 industrial practices. The results are exhibited in conclusion section.
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