This paper investigates the visual recreation of Helen in the medium of cinema by using as case studies two runaway productions of the 1950s: L'amante di Paride starring Hedy Lamarr and Helen of Troy with Rosanna Podestà in the title role. Examination of features such as costumes, makeup and hairstyle shows that in the former film Helen's representation is informed by and seeks to capitalize on Lamarr's status as a queen of glamour, equating Greek royalty with Hollywood royalty. The analysis of the second film explores further the homology between ancient and modern celebrity on screen and in extra-cinematic discourses, and shows how Podestà's stardom was built on and remained anchored in Helen's iconicity.
The paper investigates the artistic, economic, and sociopolitical context of The 300 Spartans (1962), from its conception as an Italian peplum to its realization as a Hollywood epic filmed in Greece. I argue that the classical past is recreated on screen in ways that violate the historical record and becomes a vehicle whereby gender hierarchies are reproduced and morality is preached to the viewers. I conclude by showing how the revival of ancient Sparta on film is informed by important events in post-Civil War Greek history and is deployed to propagate notions of national identity, memory, and pride.
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