The full-text may be used and/or reproduced, and given to third parties in any format or medium, without prior permission or charge, for personal research or study, educational, or not-for-prot purposes provided that:• a full bibliographic reference is made to the original source • a link is made to the metadata record in DRO • the full-text is not changed in any way The full-text must not be sold in any format or medium without the formal permission of the copyright holders.
The full-text may be used and/or reproduced, and given to third parties in any format or medium, without prior permission or charge, for personal research or study, educational, or not-for-prot purposes provided that:• a full bibliographic reference is made to the original source • a link is made to the metadata record in DRO • the full-text is not changed in any way The full-text must not be sold in any format or medium without the formal permission of the copyright holders.Please consult the full DRO policy for further details. Abstract Purpose -While management research in the African context is not very visible in the extant management literature, there is a piecemeal corpus of literature that has arisen in response to the exclusion and marginalisation of Africa in the broad field of management scholarship. The idea underlying this reasoning is that the Western management model prevailing so far in Africa is inadequate because of cultural considerations. However, what is meant by "African management" still remains unfamiliar to both researchers and practitioners, both in Africa and outside. Design/methodology/approach -The authors conduct a selective review of the fragmented "African management" literature to identify its direction. The paper questions how "African management" research scattered in the literature can be consolidated in a single comprehensive frame.Findings -The paper identifies the key elements underlying the "African management" narrative. It also articulates these elements within a frame which represents an unprecedented attempt to render advocacy of "African management" more insightful and useful in global management scholarship.Originality/value -The vibrant economic trends of Africa and its forthcoming dynamics are on the spotlight. At the same time, this upturn raises again a central concern about African societies' development in which organizations are expected to play a pivotal role. Yet the paucity and fragmented nature of the current state of African management research do not enable either practitioners or academia to get a deep understanding of African organizations. This article constitutes a major contribution by identifying the analytical parameters that really count in African organizations.
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