The article analyzes the impact of tourism on improving investment climate in the region. The main factors of investment attractiveness of the developing areas of tourism are considered, among which the ability of the tourism industry to develop on almost any site with a variety of conditions and resources of activity that is related to diversity of tourist activities; and the multiplier effect of tourism development which contributes to the development of related sectors of activity. The article presents the results of a study of various aspects of the formation of the national innovation system for the development of tourism. In particular, characterized are the features of the implementation of the cluster approach to the development of tourism in the territories of the Russian Federation, among which the most outstanding are: the lack of experience in the implementation of the cluster approach or
unsuccessful attempts to copy foreign experience; priority areas in the development of only one type of clusters — the territorial-production; imperfection of the regulatory framework. These problems, according to the authors, exist along with the typical problems of tourism clusters, which include inadequate specialized infrastructure and services; the poor state of the key tourist sites; failure to comply with quality standards (or their absence) for services offered to tourists. According to the analysis of the legal documentation in the tourism sector of the Russian Federation and monitoring of the development of tourist areas in the article substantiated is the conclusion about the need to tough public policy, defining legal boundaries and strategic guidelines for the development of tourism on the innovative type, as well as the need to adjust the existing practice of tourism territories, which currently does not increase the investment attractiveness of regions.
In this article, the authors study the aspects of the COVID-19 pandemic’s continuing impact on the global economy, and assess the interim economic results of 2020. The forward and backward linkage between the COVID-19 pandemic and international tourism is highlighted. The current state and further development prospects of the global tourism business are assessed on the example of the global crises that have taken place before. The authors have studied the current characteristics of the sector in the context of the continuing impact of protective measures involving population’s limited mobility and social distancing, a general assessment of the current global crisis impact on international and regional tourism is given. Further, the authors consider the need of tourism industry adaptation to new conditions, provide examples of modern tourism development, and identify areas that are most promising in terms of restoring the sector in the post-pandemic period. Since the current trends, according to experts, will be relevant in 2021, the authors determine the need for continuing adaptation of the sector to new conditions, taking into account the implementation of a sustainable development policy, and assess the prospects for the sector’s recovery during the crisis and post-crisis periods as an object of state policy within the framework of the "green" transformation of the economy.
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