In individualistic English-speaking cultures such as Australia, the United Kingdom, or the United States, attitudes and behavioun are often believed to be consistent. By contrast, in the Japanese culture, people may be primarily conceptualized as embedded within social contexts; the belief in consistency between attitudes and behaviour (the ABC belie0 may be less strong and behavioun seen to be less consistent with attitudes. In this paper, we report two studies designed to examine the hypothesis that the strength of ABC beliefs underlies inferences in attributions of behaviour to attitudes. In Study 1, the relation of ABC beliefs to attitude attributions was examined in a sample of Australian undergraduate students. In Study 2, ABC beliefs and attitude attributions were compared in Australia and in Japan. As predicted, the ABC beliefs of Australians were related to the extremity of attributions for unconstrained behaviours and the Australians had stronger ABC beliefs than the Japanese. The results arc discussed in relation to global cultural dimensions of individualism and collectivism.
In two studies of Japanese and Australian university students, we examined the resource allocation rules of equity and equality. In both cultures, subjects were universalistic rather than relativistic in their judgments of fairness and alterability of these rules in the work place. They judged the equity rule to be unalterable by legislation or consensus. However, in both studies, the Japanese perceived equity to be less fair and equality to be less unfair than their Australian counterparts. In addition, study 2 indicated that cross‐cultural differences in judgments of fairness were influenced by consideration of need. The age of the worker was a more important determinant of fairness judgments for Japanese than for Australians; the debt of a worker was a more important déterminant for Australians than for Japanese. The results are discussed with regard to the role of culture in conceptions of distributive justice.
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