Purpose The purpose of this paper is to critically investigate how collective identity is constructed and regulated by board members and other active members of student entrepreneurship societies (ESs). Design/methodology/approach A discursive analysis focusing on collective identity construction and regulation based on focus group discussions in two student-led Finnish ESs affiliated with higher education institutions (HEIs). Findings ES members construct and regulate collective entrepreneurial identity based on a shared narrative of entrepreneurship and the affective state of positive energy and thinking, i.e. “positive buzz.” Being entrepreneurial was constructed as having the right kind of mentality to cope with uncertain and rapidly changing working life and to break free of old moulds of working. The shared narrative was coherent, and critical reflection on the values or risks of entrepreneurship was mainly silenced. Research limitations/implications As ESs are a relatively new phenomenon future research could explore ESs in different cultural and regional contexts and compare the identity construction and regulation of ES student members and non-members. Practical implications Strong collective identity and sense of commitment to doing things together may mitigate the pressures of being entrepreneurial and taking charge of one’s life. Social implications Educational practice and research could benefit from better understanding of the informal context in which entrepreneurship education takes place. Originality/value The paper contributes to the relatively new research stream on ESs as student-led entrepreneurial organizations in HEIs. The research demonstrates how ES members participate in constructing a collective and coherent identity that is regulated by shared values and a positive state of mind. This study extends the understanding of ESs from the functional perspective to viewing them as a social community. It contributes to the definition of ESs and the self-understanding of ES actors.

This study set out to examine children's notions of the malleability of their academic competencies and the relations of these notions to the child's grade-level and gender and the parent's educational level. In interviews of a total of 103 boys and girls of the third and the sixth grade, children of academically and vocationally educated parents were asked to rate their potential for improving their competencies in mathematics and Finnish. The children were asked to use intrapersonal and normative criteria in their ratings. The ratings were found to form distinct domains of the notions of malleability, as they did not correlate with each other. The children's ratings of their current competencies, i.e. their academic self-concepts, turned out to be related to their normative ratings of the malleability of their competencies. The findings further suggested that the children's notions of the malleability of their academic competencies became more pessimistic in the course of their school years.

The present study set out to examine school subjects in terms of social categorisations of a child's educability. A group of academically educated (N = 180) and vocationally educated parents (N = 249) with a child in the third grade of comprehensive school were asked to indicate their child's strongest and weakest school subject and to give reasons for their choices. The parents' most frequent choices for both the strongest and the weakest subject turned out to be mathematics and Finnish, which substantiates the pivotal role of the cognitive-verbal competencies in defining the child's educability. The choices were guided by the child's gender, so that mathematics was typically regarded as the strongest subject of boys and the weakest subject of girls and conversely, Finnish was regarded as the strongest subject of girls and the weakest subject of boys. The parent's educational position organised the reasons given for the subject choices so that self-serving attribution was stronger among the academically educated than the vocationally educated parents, suggesting that the parents' education relates to the trust they place on their child's educational potential.

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In this ethnographic research, we explore the entrepreneurial narratives performed by entrepreneurs (from outside academia) as desirable identity-building models for Finnish university students during an Entrepreneurship Week course. We also reflect on the accessibility of these identity models for students in terms of gender, class, and education. Our analysis shows that, although the entrepreneurs were positioned as role models for all students, through performances of masculine entrepreneurial identities with certain kinds of special talents and social divisions between groups (i.e., female entrepreneurs, wageworkers, and researchers in ivory towers), it was apparent that not all university students are entrepreneurial types. In addition, the performed narratives challenged the traditional interpretations of what it means to be an academically educated graduate in working life (e.g., in terms of upward mobility). We conclude that Entrepreneurship Week was more about training an entrepreneurial workforce than acquiring skills needed in business. Our study provides a critical perspective both on how neoliberal governance operates in entrepreneurship education and on what kinds of entrepreneurial identities future higher education graduates should possess. We suggest that academics should take an active role in creating more inclusive narratives and identity-building models for academic entrepreneurship.