In a development project, land is the key factor of production. The concepts of its identification, selection and development are fundamental to the pre-investment phase. The purpose of the article is to present a definition of a land bank and identify the factors which have an impact on creating land banks by developers. If the length of time between the actual acquisition of land and the commencement of construction work is difficult to predict, developers will increase the size of their land banks. The author assumes that one of the most important premises for developers to accumulate land resources is the land development system which creates land availability.
Real estate brokerage is the activity of matching parties to a real estate transaction. Due to the increasing ease of access to offers posted by sellers and landlords, various challenges in finding solutions that will attract potential customers have appeared before real estate brokers. Given the complexity of the processes in which brokers can participate, the use of modern technologies in real estate brokerage seems to be one way of maintaining and developing the broker industry. The COVID-19 pandemic has caused significant changes in the way brokers operate, forcing them to implement or accelerate the use of modern technologies in customer service.
Therefore, the main goal of this article is an attempt to diagnose the use of modern technologies and the types of technologies used in customer service by real estate brokers as a result of the COVID-19 pandemic.
The research was conducted in the form of a survey among representatives of the real estate brokerage industry. The answers obtained from the respondents have allowed us to state that real estate agencies use new technologies to a large extent. Over 40% of the interviewees stated that the real estate market has enormous potential for the application of modern technologies. Furthermore, over 70% of the respondents indicated a large or rather large impact of the COVID-19 on the application of modern technologies in the real estate industry. The restrictions related to the epidemic have forced companies to use modern technologies to replace direct contact between the seller and the customer.
The research was conducted among real estate brokers in the period between June and October 2020.
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