Innovative capacity of a personality is one of the most important constituents of human capital assets. The development of innovation activity in a personality is impossible without the goals, values and motives of self-fulfillment. Nowadays both a modern researcher and a practicing psychologist take a particular interest in personal traits' developmental level and peculiarities of the value-motivational moments in groups with various degrees of expressiveness. Particularly, a practicing psychologist works out and manages psycho-technology of the value-motivational personality sphere for effective selffulfillment in society. The study of the value-motivational features of young students with various degrees of innovativeness was conducted. The article considers re-examinations to an analysis and a research of the value-motivational features of the individual innovativeness activity. The paper also presents a comparative and empirical analysis of the above-mentioned characteristics of young students. The recent data on a personal and gender-based value-motivational sphere and an innovativeness demonstration were presented in terms of the specified research policies and ground results.The results of the study are of particular interest for practicing psychologists who can broaden the sphere of personal value-motivational structure investigation and determine the basic ways of psychocorrective work in effective human capital assets development. The diagnosis of the value-motivational innovative activity and the elaboration of the personal developmental programmes are the fundamental basis for the innovative personality potential improvement and self-fulfillment in professional career.
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