The objective of this paper is to study the prospects and challenges of technological innovations of banks like ATMS, credits cards, debit cards, internet banking, mobile-banking, ECS, RTGS and Mobile Wallet in North East India. The increasing internet penetration and mobile subscribers in rural as well as urban areas have created a huge opportunity for banking institutions to look beyond traditional form of brick and mortar branch banking. The North East India comprising of 8 states is an important jurisdiction for study agreeing the fact that the region has been neglected and cut from the rest of mainland India due to political, geographical, cultural and socio economic differences. This paper aims to broaden studies related to technological innovation within banking industry in the North East India. Indepth interview was conducted with 50 bank respondents regarding issues, prospects and challenges of technological innovation within banks. Views received in line with research objectives were analyzed and group together through simple frequency table and percentage. The results showed
The study is an attempt to investigate the difference in terms of using different technology based banking services between rural and urban bank customers in India. The study findings reveal that, there is a distinct variation observed between rural and urban bank customers in terms of different technology based banking service usage, non-usage and not being aware of the services, frequency of usage, purposes of using, the extent of familiarity with computers, internet and smart phone usage. Urban customers can be considered as having high propensity to use different technology based banking services as their usage rate supersede non usage rate except for credit cards and M-Pesa. Urban bank customers are frequent users of technology based banking services whereas rural bank customers limit their use of these services to just fewer times a month.
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