This paper goals at studying the place and possible contribution of "Internet of Things" (IoT) in the context of the EU's ambitious climate and energy targets for 2020. Using qualitative procedure, we are mainly concentrating on Demand Side Management (DSM) as an effective method in balancing the load of Electrical Distribution Networks. The role of IoT in DSM is to enable and enhance electrical energy peak demand reduction and its maximum uniform time-distribution achieved through society's ecoeducation. Using computational tools such as Data Mining and Recommender System we can achieve results at the level of electrical energy distribution network reflected in peak reduction and its uniform time distribution.
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