The orientation towards the value of quality is a new trend of modern quality management sciences. The quality value orientations (national, social, religious, government bodies, market participants, and consumers) and quality culture are rather important in the global economical collaboration and trade, as well as in the international communication on the business, scientific or personal level. The orientations towards the value of quality are manifested in different aspects, such as customer preferences, the use of different management methods and systems, product and service consumption, assortment of goods, business lunch traditions, etc.The sphere where the relationship between the religion and quality is more than obviousit is religious-ethnical quality, hygiene, ethical and certification control regulation of the Muslim halal products and Jewish kosher products. Unfortunately, the majority of European quality sciences textbooks and scientific articles do not baselessly include religious-ethnical products, quality and certification aspects. Quality sciences and quality academics must always be pioneers in innovations of management measures for business practice and society. Today this quality field is very important for business development of all European countries. This sort of certification can be directed to both products and their manufacturers.The article analyzes particularly one of the fastest growing products certificationhalal certification. The main purpose of this study is to analyze the requirements for products manufactured for religious markets and also to prepare a working system to help manufacturers fit the requirements of halal certification. Methods. Analysis and comparison of halal certification requirements and quality assurance guidelines from different countries and institutions; analysis of scientific literature surveying the field of halal certification; the investigation; survey of halal certificated Lithuanian companies and questioning of the consumers.Author's analysis shows that religious-ethnical requirements considering hygiene and product safety are mostly compatible with corresponding "elite" requirements. The importance of the halal product business is proved by the well-known international organization of quality and ethics of agricultural products and food standardization "Codex Alimentarius", which belongs to World Health Organization (WHO) and Food and Agriculture Organization (FAO) since 1997, it dedicates part of its developments to Muslim and Jewish products mentioned above. Unfortunately, the specific quality and certification requirements of halal and kosher products are little known by the majority of European businessmen. This fact, in our opinion, has a negative impact on the development and competitiveness of this business niche. Several Lithuanian companies already manufacture and export kosher products (veal, strong alcohol drinks, and flour products) and halal products (milk powder, starch, flour products, pharmaceutical herbs, etc.). The system of the hala...
The main motives for implementing standards are external and internal. External motives are related with aims to enter new markets, export new goods, meet customer requirements, achieve better corporate image, gain market share, or increase customer satisfaction. Internal motives occur when the organization itself wants to improve the internal system and when processes and benefits depend on the internal motives of the organization. In order to disclose the benefits of quality standards, an empirical study was conducted with quality representatives from organizations in different fields of business activity in Lithuania. The research aimed to investigate what quality management systems prevail in organizations and to reveal the motives and benefits of implementation. The empirical study found that after the implementation of quality management standards (QMS), the quality level improved; the number of incidents and defects (complaints) decreased; employee involvement and perception of quality increased; company profits increased; customer satisfaction increased; and company management was improved.
The aim of this paper is to discuss existing consumption culture approaches and to analyse various consumption patterns determined by national, ethnic and religious differences. The current consumer culture is usually approached from two major positions: consumption homogeneity and consumption heterogeneity. Although globalisation has penetrated a number of areas in the modern world, one can see that consumption patterns have not become universal. The differences exist not just among the countries, but in some cases even within countries. The migration and population trends make these differences even higher. Even though the tendency of using the same products could be noticed all over the world, the reasons for consumption are different due to various national, religious or ethnical values. Paper type: general review.
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