Design is about understanding the system and its users. Although User Experience (UX) research methodologies aim to explain the benefits of a holistic measurement approach including explicit (e.g., self-reported) and implicit (e.g., automatic and unconscious biophysiological reactions) data to better understand the global user experience, most of the personas and customer journey maps (CJM) seen in the literature and practice are mainly based on perceived and self-reported users’ responses. This paper aims to answer a call for research by proposing an experimental design based on the collection of both explicit and implicit data in the context of an authentic user experience. Using an inductive clustering approach, we develop a data driven CJM that helps understand, visualize, and communicate insights based on both data typologies. This novel tool enables the design development team the possibility of acquiring a broad portrait of both experienced (implicit) and perceived (explicit) users’ experiences.
Environmental assessment methods are widely recognised as one of the most efficient strategies to encourage environmental responsibility in the building sector. This recognition is based on more than 20 years of implementation, during which these methods have been adopted by the industry and stakeholders and have stimulated a demand for sustainable construction. BREEAM is the world's leading environmental certificate with over 201,000 certified buildings. The methodology on which it is based has benefited from the broad experience of the Building Research Establishment and its many years of research. A new BREEAM scheme has been recently launched to address the impact of development projects within the built environment. BREEAM Communities identifies a holistic set of indicators and performance targets that will eventually determine the robustness of the urban project. The selection of targets and benchmarks and the definition of the assessment framework are key issues that are strongly determined by the geographic and social context. The ITG (Instituto Tecnológico de Galicia) is now responsible for the adaptation and future implementation of BREEAM Communities into the Spanish context. The adaptation process will involve extensive consultation with a broad range of experts and stakeholders that will provide feedback in some 40 areas of expertise, thus generating a comprehensive knowledge base about sustainable urbanization. This paper will point out the main issues that are to be considered during this process and how the assessing criteria will interact with the Spanish legal and environmental framework.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.