Development support communication currently employs mass media to transfer information to project beneficiairies The techniques employed are usually based on Western marketing theory, and the media used are often inappropriate. Traditional cultural forms of communication might be better employed to include people in decision making, by eliciting feedback, and engaging in dialogue. One such cultural form is performance. usually employed in schooling the young in the ways of the people. In Burkina Faso, a type of performance known as forum theater is used successfully for communicating new ideas to rural people who are accustomed to this more personal interaction as a way to solve community problems. Examining some of the theories of culture and performance, this article offers some insight into a form of communication which up till recently has not been considered by many development programs.
For many decades the Siberian indigenous peoples' press functioned as a part of the Communist Party of the Soviet Union's general press system. The structure and types of Native (indigenous minority groups) newspapers were determined by resolutions of the Communist Party, and only within autonomous republics, regions and districts of Siberia. At the beginning of perestroika, only the Siberian Native people who had received `autonomy', such as the Yakut people, had newspapers in their own language, although some groups (Nanais, Nivkhs, Evens) had a written language and even their own literature. At present, local newspapers in the Evenkjiski, Koryakski and Taimyrski autonomous districts are published only in Russian. Did the granting of real sovereignty to former autonomous states and the disintegration of traditional Native life in Russia begin the disintegration of the newspapers of Native Siberians in line with the new democratic changes? It is impossible to understand the current mass media processes without examining the history of this press.
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