The purpose of this study was to explore key attributes that may influence customers’ behavioral intentions toward beauty subscription box retail services (SBRS). The Stimulus‐Organism‐Response paradigm was used as a conceptual framework for examining the relationships among variables, such as product‐related attributes (Stimuli), attitude (Organism), Word of Mouth (WOM), and repurchase intention (Response). A total of 357 useable responses were collected through an online survey, administered on Amazon Mechanical Turk. Structural equation modeling was used to test the proposed model and hypothesized relationships. Results suggested that product quality, product assortment, and product uniqueness were significant predictors of customers’ attitude toward SBRS. Furthermore, customer attitude toward SBRS had a significant positive influence on WOM and repurchase intention. This study provides insight for retailers to influence WOM and purchase intentions toward beauty SBRS.
Background and Objectives Several questionnaires had been developed to assess the handicap due to dizziness. The questionnaires for adults were used and these had been translated into Korean with validity and reliability. However, there is no Korean translation of dizziness inquiry form owing to the little concern of the pediatric dizziness. The objective of this study was to determine the reliability and validity of a Korean Dizziness Handicap Index for Patient Caregivers (KDHI-PC), and revealed the factor analysis of this index. Subjects and Method We sampled the 24 pediatric patients who had dizziness-related symptoms and visited the hospitals. The patients completed a questionnaire (DHI-PC) that had been translated and reverse translated into Korean. The results of this investigation were analyzed using exploratory factor analysis, Cronbach's α coefficient and internal consistency reliability. Results By exploratory factor analysis, KDHI-PC was divided into two scales. This questionnaire showed a good internal consistency (Cronbach's α=0.945). All items had good item-total correlations. Conclusion The KDHI-PC is a reliable tool for evaluating the dizziness of pediatric patients.
Purpose:The purpose of this study is to evaluate the clinical and radiologic results after high flexion Lospa (Corentec Inc.) and Scorpio NRG (Stryker Inc.) total knee arthroplasty. Materials and Methods:We prospectively compared 205 knees in 128 patients who underwent arthroplasty using Lospa (group A) and 164 knees in 102 patients who underwent arthroplasty using Scorpio NRG (group B) from September 2010 to March 2012 at Department of Orthopaedic Surgery, Sun General Hospital (Daejeon, Korea). Mean follow-up period was 23 months in group A and 24 months in group B. The radiologic analysis included the change of mechanical axis deviation and femoro-tibial angle, implant position (α , β , γ , δ ), and patellar tilt. The clinical results were evaluated according to hospital for special surgery (HSS), knee society score (KSS), and range of motion. Results: Mechanical axis deviations were change in varus from 34.8 mm to 2.6 mm (p=0.02) in group A, and change in varus from 34.3 mm to 3.1 mm (p=0.04) in group B; no statistically significant difference was observed between them (p=0.13). Femoro-tibial angles were varus 4.3 o to valgus 6.6 o (p=0.02) in group A, and varus 4.4 o to valgus 6.5 o (p=0.03) in group B; no significant difference was observed between them (p=0.25). No significant difference in implant position was observed between the two groups (p=0.25 in α , p=0.17 in β , p=0.12 in γ , p=0.17 in δ ). Mean HSS improved from 48.5 to 93.6 (p=0.02) in group A, and from 41.4 to 94.4 (p=0.01) in group B. Conclusion: Lospa total knee arthroplasty showed excellent early radiologic, clinical results and no statistically significant difference in the results was observed between Lospa and Scorpio NRG.
Introduction: At present, there are many subscription retail boxes (e.g., Birchbox, Epsy) available for everything from apparel, to beauty products, to groceries. Subscription box retailers charge customers a subscription fee to receive box of products on a regular basis, per their preferences (Hayes, 2014). Although, the exact market size of subscription box businesses is difficult to measure, there were approximately 2,000 subscription box retailers in the marketplace that generated $5 billion revenue in 2014 in the U.S. market (Pike, 2016). More importantly, gigantic retailers, such as Amazon, Target, Sephora, and Walmart, have started to implement subscription box models for some product categories very recently. Although subscription box has rapidly emerged as one of the fastest growing retail market segments, there is hardly any academic research that investigates this growing market to explain customer loyalty and business growth. Therefore, the purpose of this study was to explore key retail attributes that may influence customer loyalty to subscription box retailers. Literature Review and Hypothesis Development: Stimulus-Organism-Response (S-OR) model (Mehrabian & Russell, 1974) was used as a framework for examining the relationships among variables, such as product-related attributes (Stimuli), attitude toward subscription box retailers (Organism), Word of Mouth (WOM), re-purchase intention, and loyalty (Response). Several studies (e.g., Dhar, Hoch, & Kumar, 2001) have suggested that consumers rely on the product-related attributes, such as price, quality, assortment, product uniqueness, and surprise element, while they make a purchase decision. Attitude plays a significant role in consumption studies and is a significant predictor of purchase intentions (e.g., Marcketti & Shelley, 2009). Furthermore, previous studies measured consumers' response behaviors in terms of WOM and retail patronage intentions (Carpenter, 2008). Based on extant literature in consumer behavior area, this study proposed following hypotheses: H1: Product-related attributes such as (a) price, (b) quality, (c) assortment, (d) uniqueness, and (e) surprise will positively influence customers' attitude toward subscription box retailers. H2: Customers' attitude toward subscription box retailers will positively influence (a) WOM, and (b) re-purchase intention. H3: (a) WOM and (b) re-purchase intention will positively influence customer loyalty toward subscription box retailers. Methods and Data Analysis: Amazon Mechanical Turk (AMT) panel was used for collecting the data through an online survey. The survey included 7-point Likert type scales with items adapted from existing scales to measure each research variable. Demographic questions were also included. SPSS was used to run descriptive statistics and reliability analysis and MPlus was used to run confirmatory factor analysis (CFA) and structural equation modeling (SEM).
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