Firms in many industries increasingly are considering platform‐based approaches to reduce complexity and to better leverage investments in new product development, manufacturing, and marketing. However, a clear gap in literature still exists when it comes to discussing the problems and risks related to implementing and managing product families and their underlying platforms. Using a multiple‐case approach, we compare three technology‐driven companies in their definition of platform‐based product families, investigate their reasons for changing to platform‐driven development, and analyze how they implemented platform thinking in their development process and which risks they encountered in the process of creating and managing platform‐based product families. The field study shows that the companies involved in the study use a homogeneous concept of platform‐based product families and that they have similar reasons to turn to platform thinking and to encounter comparable risks. However, the companies analyzed use mainly product architecture as a basis for their platforms (and ignore many of the platform types advocated in literature), while on the other hand they show divergent applications of the platform concept regarding the combinations of product families and market applications. Through this exploratory study, some important white spots in literature became evident as well. In the discussion part of this article these white spots are discussed and directions for future platform research are proposed. The article concludes that given its importance, platform‐driven development of product families clearly deserves further research to provide more insight into strategic planning for new products.
PurposeIn construction, literature interorganizational cooperation is argued to be an important aspect of construction innovation. From this perspective, several distinct bodies of literature provide relevant insights. In literature on complex product systems (CoPS), it is argued that construction industry is a CoPS industry and that in CoPS industries systems integrators set‐up and coordinate interorganizational innovation. Furthermore, various bodies of literature provide information about factors that affect the success of innovation and interorganizational cooperation. The purpose of this paper is to integrate the findings from these bodies of literature.Design/methodology/approachTo uncover the present state of knowledge about systems integrators, a comprehensive literature review is conducted. Furthermore, the paper analyzes various fields of literature to derive an overview of factors which have been empirically related to the success of innovation and interorganizational cooperation.FindingsFirst, this paper structures the current knowledge on the role and characteristics of systems integrators. Subsequently, the paper translates this knowledge to the context of construction industry and discusses the basis for classifying a firm as a systems integrator in construction industry. Furthermore, the paper presents a list of relevant success factors derived from literature on new product development, strategic networks and alliances, open innovation, and construction innovation.Originality/valueBy integrating various bodies of literature, this paper provides a solid base for future theory development on how firms achieve interorganizational innovation in construction industry.
Innovation adoption is of utmost importance for company survival. That is why it is important to develop a thorough understanding of this research domain and the themes it encapsulates. Since the early work of Everett Rogers, the adoption of innovation literature has attracted considerable attention and has continued to grow rapidly, resulting in a large but fragmented body of literature. The goal of this study is to provide a coherent overview of the theoretical cornerstones as well as recent research trends in the innovation adoption literature. To this end, we conducted a bibliometric review and performed bibliographic coupling and co-citation analysis. First, based on co-citation analysis, we illustrate that innovation adoption research is built on four theoretical cornerstones including: institutional theory; theory of reasoned action; theory concerning the determinants of adoption, and; diffusion theory. Second, bibliographic coupling was used to assess the current research trends. This review is the first to identify thematic areas in an exhaustive manner revealing five clusters of thematic related publications or "research trends": determinants of IT adoption; adoption of technological standards; organizational rationales associated with adoption; modelling diffusion, and; adoption of agricultural innovations. We conclude this review with the limitations and future research orientations in the field of innovation adoption.
Platform based strategies have proved to be a successful approach for achieving optimum balances between standardization and variation in many industries. However, application of this concept in the housebuilding industry is relatively new. This article describes a new methodology for developing product platform architectures in the specific setting of the housebuilding industry. This methodology comprises a reference framework describing the basic elements that constitutes a product platform, supported by a protocol for developing product platforms. The applicability of the proposed methodology has been tested at a Dutch housebuilding company. In this study, the methodology demonstrated its added value in determining which modules to standardize and defining a product platform. This article also describes a distinctive method of housing classification that is based on the spatial use of houses. Compared to the traditional classification system based on technical construction elements, the proposed new classification system facilitates a better translation of functional requirements into technical specifications.
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