Abraham Maslow's theory of human adult motivation is often represented by a pyramid image showing two proposals: First, the five needs stages in emergent order of hierarchical ascension and second, a percentage of the adult population suggested to occupy each needs tier. Specifically, Maslow proposed that adults would be motivated to satisfy their unfilled needs until they reached the hierarchy's apex and achieved self-transcendence. Yet how adults can purposefully ascend Maslow's pyramid through satisfying unfilled needs remains elusive. This brief article challenges this on the theory's 70th anniversary by presenting a new image of the needs hierarchy, based on ecological design principles to support adults' purposeful endeavors to climb the needs pyramid.
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