Gisele abriu uma loja de calçados femininos especializada em tamanhos grandes. O que ela não sabia era que a loja acabaria atraindo clientes como drags queens, crossdressers, transexuais e travestis. Como conciliar consumidores com perfis diferentes?
Acesse a nota de ensino desse caso aqui
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.