Today, it is stated that crypto currencies, which are defined as innovative financial technologies, deeply affect the financial sector and change the power of the global economy. It is thought that there are many factors affecting the use of crypto currencies, whose acceptance by consumers is a matter of curiosity. In this study, consumers' crypto currency usage intentions were examined in the context of personality types. In this study, which was carried out in accordance with qualitative research methods, a total of 90 participants were consulted using the judgmental sampling method. The collected data were analysed with the descriptive analysis technique. The validity and reliability of the study were provided on the basis of TAPUPAS criteria. As a result of the research, it was determined that the majority of the participants did not use crypto money due to factors such as the thought that it was risky, not safe, and useful, and the application interface was confusing, and that these participants did not differ in terms of personality types. It has been observed that 58.82% of the participants using crypto currencies have a type B personality.
This study aims to research the physiological term homeostasis and consumer behavior conceptually. Research in the field of consumer behavior reveals that temperature and emotion factors are effective on consumers' purchasing intentions and purchasing decisions. Empirical studies in the foreign literature indicate that homeostasis, which is responsible for maintaining the internal balance of the body, is a main mechanism that directs the interaction between physical warmth and emotional warmth, and this mechanism has an indirect effect on consumer behavior. It is aimed to provide a theoretical framework for future empirical studies with this study, which reveals the relationship between homeostasis and consumer behavior.
Çalışma birinci yazarın yüksek lisans tezinden uyarlanmıştır. The study was adapted from the first author's master thesis.
Dördüncü endüstri devriminin en önemli uygulamalarından biri olan Lojistik 4.0, tedarik zincirinde yer alan tüm üyeler için sürdürülebilirlik, verimlilik ve temel iş süreçlerini iyileştirme açısından kritik bir öneme sahiptir. Lojistik 4.0, tedarik zinciri ve lojistik süreçlerde kurumsal kaynak planlama, depo yönetim sistemleri, taşıma yönetim sistemleri ve akıllı ulaşım sistemlerine entegre edilen ileri düzey teknolojik bir uygulamadır. Teknolojilerin entegrasyonu sayesinde kuruluşlar, maliyet, zaman, hız ve rekabet avantajı elde ederek müşterilerine daha iyi hizmet sunmayı ve değer yaratmayı hedeflemektedir. Günümüzde son derece popüler hale gelen Lojistik 4.0 kavramı üzerine yapılan çalışmaların ortaya konulması, bu alanda çalışan ve çalışmayı düşünen teorisyenler ve uygulayıcılar açısından büyük bir önem arz etmektedir. Bu sebeple, Lojistik 4.0 ile ilgili yapılan araştırmaların bibliyotmerik analizinin gerçekleştirilmesi çalışmanın amacını oluşturmaktadır. Bu amaca yönelik olarak, 2015-2022 yılları arasında Web of Science veri tabanında yer alan Lojistik 4.0 konulu toplamda 127 araştırma VOSviewer paket programı kullanılarak analiz edilmiştir. Analizler sonucunda, en çok ortak çalışma yürüten yazarın ‘Olaverri-Monreali, C’ olduğu; ‘Lojistik 4.0’, ‘Endüstri 4.0’, ‘Nesnelerin İnterneti’, ‘Sürdürülebilirlik’, ‘Büyük Veri ve Dijitalizasyon’un en sık kullanılan ortak kelimeler olduğu; en çok atıf alan çalışmanın Barreto (2017)’a ait olduğu; en etkili derginin ‘Manufacturing Engineering Society’ olduğu ve en çok atıf alan yazarın ‘Amaral, A’ olduğu tespit edilmiştir. Bununla birlikte, en az 1 çalışma ve en az 1 atıfa sahip olan ülkelerin en etkili ülkelerin ise ‘Almanya’, ‘Portekiz’, ‘Polonya’, ‘Norveç’ ve ‘İtalya’ olduğu sonucuna ulaşılmıştır.
Purpose -Consumers are increasingly interested in e-commerce and online grocery applications. There has been a tremendous surge in the number of online grocery applications, particularly during the Covid-19 outbreak. The surroundings of customers and online consumer feedback are believed to have a significant impact on how widely these applications are used. This study intends to explore how customers' purchase intentions via online grocery applications are influenced by reference groups' informative and normative roles.Design/methodology/approach –This study was carried out using quantitative research techniques. Snowball sampling, one of the non-random sampling techniques, was used to choose the samples. A face-to-face and online questionnaire was used to collect the data. 418 consumers who fit the research's target audience were contacted, but after sending out 23 surveys, the study only had 395 participants left. The statistical package packages IBM AMOS 23 and IBM SPSS 25 were used to analyze the data that hadbeen gathered. Explanatory factor analysis, Confirmatory factor analysis, and Regression analysis were used to analyze the data.Findings -As a consequence of the study, it was discovered that the control factors of gender, education level, and income had no effect on customers' intentions to make online purchases. The informative and normative roles of reference groups have been found to influence customers' intentions to make online purchases favorably.Discussion -While various variables influence customers to shop online, the use of online grocery apps has surged, particularly during the Covid-19 pandemic. Consumers who are interested in learning new applications and are concerned about these applications are influenced by their immediate surroundings, such as family and friends, i.e. reference groups. When the relevant literature is reviewed, it is predicted that this study will complete the gap in the literature and shed light on future research, as no previous research on this issue has been conducted.
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