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Companies are increasingly encouraged to frame their sustainability activities and communication around ecological limits, as captured by concepts such as planetary boundaries, climate tipping points or local assimilative capacities. Ecological limits may serve as a scientific basis for defining environmental sustainability targets at the company level and, moreover, inspire companies to align their product portfolios with emerging societal needs related to sustainable transformations. Although corporate environmental reporting is widely researched, little is known about companies' use of the ecological limits concept in their communication.

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