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In landscape architecture, visual representations are the primary means of communication between stakeholders in design processes. Despite the reliance on visual representations, little critical research has been undertaken by landscape architects on how visual communication forms work or their socio-political implications. In this theoretical paper, we argue that such research is of great importance. We explain how concepts of visual and critical social theory such as visual semiotics, simulacra and simulation, and power/knowledge can be used to critically reflect on landscape architectural representations. We further propose to study these representations at different stages of meaning-making by using visual methodologies such as visual discourse analysis, iconographical content analysis and social semiotic analysis. We conclude that these research approaches have the potential to explain issues such as dominant power structures, miscommunication between participants, and visual path-dependencies during landscape design processes.

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Considering the importance of visual representations for communication between stakeholders in landscape planning and design processes, the authors identify a lack of critical visual research methods supportive of the disciplines involved. As part of such a method, they have developed an analytical framework based on semiotic and iconographic theory that enables a visual content analysis and iconographic interpretation of landscape design representations. Two projects from Rebuild by Design, a participatory transdisciplinary design competition organized in the New York City area after hurricane Sandy, were analysed to demonstrate this framework. The article presents a semiotic vocabulary based on four categories: medium, mode, formulation and knowledge with which to ‘read’, discuss and potentially create design representations. This enables a syntactic analysis for assessing the semiotic complexity of design representations in terms of validity, readability and interactivity. This assessment enables further qualitative study of the production and interpretation of landscape design representations in practice.

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